Home · Branding · 6sense

6sense Brand Identity

A complete profile of 6sense's visual system — colors, typography, components, and personality — extracted from https://6sense.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#007578
Accent
#007578
Body Font
Aeonik Regular
Heading
Aeonik Semibold

Color Palette

Brand palette extracted from https://6sense.com.

primary
#007578
rgb(0, 117, 120)
secondary
#00FBEC
rgb(0, 251, 236)
accent
#007578
rgb(0, 117, 120)
background
#F6F6F5
rgb(246, 246, 245)
textPrimary
#172233
rgb(23, 34, 51)
link
#172233
rgb(23, 34, 51)

Typography

Each font links to its Google Fonts page where available.

primary
Aeonik Regular
Aeonik Regular Google Fonts →
heading
Aeonik Semibold
Aeonik Semibold Google Fonts →
Aeonik Bold, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

6sense logo
Logo
6sense favicon
Favicon
6sense social image
Social Card

UI Components

Live previews rendered using 6sense's actual button styles.

input
background #FFFFFF textColor #172233 borderColor #E1E1E1 borderRadius 5px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px
buttonPrimary
background #007578 textColor #00FBEC borderRadius 6px shadow none
buttonSecondary
background transparent textColor #0E8E83 borderColor #0E8E83 borderRadius 6px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals

6sense Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is 6sense's primary brand color?

6sense's primary brand color is #007578. It anchors the visual identity across their website, product UI, and marketing materials.

What font does 6sense use?

6sense uses Aeonik Regular for body text and Aeonik Semibold for headings. Fonts were detected on https://6sense.com as part of their live design system.

Does 6sense use a light or dark theme?

6sense's primary site uses a light color scheme, with a background of #F6F6F5.

Where can I find 6sense's logo?

6sense's logo is available directly on their site (https://6sense.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://6sense.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by 6sense.

Methodology

Brand data on this page was extracted from https://6sense.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by 6sense.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Aeonik Semibold",
      "role": "heading"
    },
    {
      "family": "Aeonik Regular",
      "role": "body"
    },
    {
      "family": "Aeonik Bold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#007578",
    "secondary": "#00FBEC",
    "accent": "#007578",
    "background": "#F6F6F5",
    "textPrimary": "#172233",
    "link": "#172233"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Aeonik Regular",
      "heading": "Aeonik Semibold"
    },
    "fontStacks": {
      "heading": [
        "Aeonik Bold",
        "sans-serif"
      ],
      "body": [
        "Aeonik Regular",
        "sans-serif"
      ],
      "paragraph": [
        "Aeonik Regular",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "30px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#172233",
      "borderColor": "#E1E1E1",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px"
    },
    "buttonPrimary": {
      "background": "#007578",
      "textColor": "#00FBEC",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#0E8E83",
      "borderColor": "#0E8E83",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://6sense.com/wp-content/themes/6Sense-2025/assets/img/logos/logo.svg",
    "favicon": "https://6sense.com/wp-content/uploads/fbrfg/favicon-96x96.png",
    "ogImage": "https://6sense.com/wp-content/uploads/2025/03/6sense-primary-meta-l.png",
    "logoHref": "https://6sense.com",
    "logoAlt": "6Sense"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name '6sense'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Read the Story",
      "reasoning": "Button #0 uses the brand's primary color (#007578) and has action-oriented text ('Read the Story'), making it the most prominent CTA."
    },
    "secondary": {
      "index": 7,
      "text": "Learn more about Sales Copilot",
      "reasoning": "Button #1 has a transparent background with a border, making it a suitable secondary CTA. It is distinct from the primary button's color group."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name '6sense'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles