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AOA Dx Brand Identity

A complete profile of AOA Dx's visual system — colors, typography, components, and personality — extracted from https://www.aoadx.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#E8C061
Accent
#E8C061
Body Font
Poppins
Heading
Montserrat

Color Palette

Brand palette extracted from https://www.aoadx.com/.

primary
#E8C061
rgb(232, 192, 97)
secondary
#00BCD4
rgb(0, 188, 212)
accent
#E8C061
rgb(232, 192, 97)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#2575FC
rgb(37, 117, 252)

Typography

Each font links to its Google Fonts page where available.

primary
Poppins
heading
Montserrat
Montserrat, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

AOA Dx logo
Logo
AOA Dx favicon
Favicon

UI Components

Live previews rendered using AOA Dx's actual button styles.

input
background #FFFFFF textColor #1F2124 borderColor #69727D borderRadius 4px shadow none
buttonPrimary
background #E8C061 textColor #FFFFFF borderRadius 0px shadow none
buttonSecondary
background #F5F0ED textColor #6E6E6E borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: healthcare professionals and patients

AOA Dx Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is AOA Dx's primary brand color?

AOA Dx's primary brand color is #E8C061. It anchors the visual identity across their website, product UI, and marketing materials.

What font does AOA Dx use?

AOA Dx uses Poppins for body text and Montserrat for headings. Fonts were detected on https://www.aoadx.com/ as part of their live design system.

Does AOA Dx use a light or dark theme?

AOA Dx's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find AOA Dx's logo?

AOA Dx's logo is available directly on their site (https://www.aoadx.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.aoadx.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by AOA Dx.

Methodology

Brand data on this page was extracted from https://www.aoadx.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by AOA Dx.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Montserrat",
      "role": "heading"
    },
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#E8C061",
    "secondary": "#00BCD4",
    "accent": "#E8C061",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#2575FC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Montserrat"
    },
    "fontStacks": {
      "heading": [
        "Montserrat",
        "sans-serif"
      ],
      "body": [
        "Poppins",
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "55px",
      "h2": "40px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#1F2124",
      "borderColor": "#69727D",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#E8C061",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F5F0ED",
      "textColor": "#6E6E6E",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://aoadx.com/wp-content/uploads/2022/11/logo-aoa.png",
    "favicon": "https://aoadx.com/wp-content/uploads/2022/12/favicon.png",
    "ogImage": null,
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'AOA DX'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 6,
      "text": "LEARN MORE",
      "reasoning": "Button #6 has a vibrant brand color (#E8C061) and action-oriented text ('LEARN MORE'), making it a strong candidate for the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "LEARN MORE",
      "reasoning": "Button #1 has a different background color (#F5F0ED) and serves as a secondary action with the text 'LEARN MORE'."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "healthcare professionals and patients"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'AOA DX'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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