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Astro Brand Identity

A complete profile of Astro's visual system — colors, typography, components, and personality — extracted from https://www.astroenergy.ai/. Built for designers, agents, and AI tools.

Download JSON
Primary
#676F7E
Accent
#F9BC06
Body Font
Inter
Heading
Inter

Color Palette

Brand palette extracted from https://www.astroenergy.ai/.

primary
#676F7E
rgb(103, 111, 126)
secondary
#F9BC06
rgb(249, 188, 6)
accent
#F9BC06
rgb(249, 188, 6)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#2B303B
rgb(43, 48, 59)
link
#2B303B
rgb(43, 48, 59)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Inter
Inter, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Astro logo
Logo
Astro favicon
Favicon
Astro social image
Social Card

UI Components

Live previews rendered using Astro's actual button styles.

buttonPrimary
background #F9BC06 textColor #21242C borderRadius 6px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px
buttonSecondary
background transparent textColor #FFFFFF borderColor #FFFFFF borderRadius 6px shadow none

Brand Personality

Tone: professional Energy: medium Audience: businesses and environmentally conscious consumers

Astro Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Astro's primary brand color?

Astro's primary brand color is #676F7E. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Astro use?

Astro uses #F9BC06 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Astro use?

Astro uses Inter as the primary typeface across body and headings.

Does Astro use a light or dark theme?

Astro's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Astro's logo?

Astro's logo is available directly on their site (https://www.astroenergy.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.astroenergy.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Astro.

Methodology

Brand data on this page was extracted from https://www.astroenergy.ai/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Astro.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#676F7E",
    "secondary": "#F9BC06",
    "accent": "#F9BC06",
    "background": "#FFFFFF",
    "textPrimary": "#2B303B",
    "link": "#2B303B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "48px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "2px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#F9BC06",
      "textColor": "#21242C",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.astroenergyco.com/assets/astro-energy-logo-BiImdGJ8.svg",
    "favicon": "https://www.astroenergyco.com/favicon.png",
    "ogImage": "https://astroenergy.lovable.app/og-image.png",
    "logoHref": "/",
    "logoAlt": "Astro Energy"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Astro Energy', confirming it as the primary logo.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Contact Us",
      "reasoning": "Button #1 uses the vibrant brand color #F9BC06, which is a strong indicator of a primary CTA. The text 'Contact Us' is action-oriented, making it suitable as the main call-to-action."
    },
    "secondary": {
      "index": 2,
      "text": "Learn More",
      "reasoning": "Button #2 has a transparent background, making it a suitable secondary option. It contrasts with the primary button's vibrant color and offers a less prominent action with 'Learn More'."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses and environmentally conscious consumers"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Astro Energy', confirming it as the primary logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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