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Atlog Brand Identity

A complete profile of Atlog's visual system — colors, typography, components, and personality — extracted from https://atlog.ai. Built for designers, agents, and AI tools.

Download JSON
Primary
#DF51DF
Accent
#DF51DF
Body Font
Geist
Heading
e-Ukraine Head

Color Palette

Brand palette extracted from https://atlog.ai.

primary
#DF51DF
rgb(223, 81, 223)
secondary
#F3F7F5
rgb(243, 247, 245)
accent
#DF51DF
rgb(223, 81, 223)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#101010
rgb(16, 16, 16)
link
#48AF62
rgb(72, 175, 98)

Typography

Each font links to its Google Fonts page where available.

primary
Geist
heading
e-Ukraine Head
e-Ukraine Head Google Fonts →
e-Ukraine Head, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Atlog logo
Logo
Atlog favicon
Favicon
Atlog social image
Social Card

UI Components

Live previews rendered using Atlog's actual button styles.

buttonPrimary
background #DF51DF textColor #FFFFFF borderColor #FFFFFF borderRadius 0px shadow none
buttonSecondary
background #F3F7F5 textColor #000000 borderColor #151515 borderRadius 0px shadow none

Brand Personality

Tone: modern Energy: high Audience: tech-savvy professionals

Atlog Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Atlog's primary brand color?

Atlog's primary brand color is #DF51DF. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Atlog use?

Atlog uses Geist for body text and e-Ukraine Head for headings. Fonts were detected on https://atlog.ai as part of their live design system.

Does Atlog use a light or dark theme?

Atlog's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Atlog's logo?

Atlog's logo is available directly on their site (https://atlog.ai). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://atlog.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Atlog.

Methodology

Brand data on this page was extracted from https://atlog.ai on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Atlog.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "e-Ukraine Head",
      "role": "heading"
    },
    {
      "family": "Geist",
      "role": "body"
    },
    {
      "family": "Do Hyeon",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#DF51DF",
    "secondary": "#F3F7F5",
    "accent": "#DF51DF",
    "background": "#FFFFFF",
    "textPrimary": "#101010",
    "link": "#48AF62"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "e-Ukraine Head"
    },
    "fontStacks": {
      "heading": [
        "e-Ukraine Head",
        "sans-serif"
      ],
      "body": [
        "Geist",
        "system-ui",
        "-apple-system",
        "sans-serif"
      ],
      "paragraph": [
        "Do Hyeon",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "120px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "19px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#DF51DF",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F3F7F5",
      "textColor": "#000000",
      "borderColor": "#151515",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.atlog.ai/Logo%20from%20Figma.svg",
    "favicon": "https://www.atlog.ai/icon.ico?icon.d0e68db7.ico",
    "ogImage": "https://www.atlog.ai/og-image.png",
    "logoAlt": "Atlog"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it matches the brand name 'Atlog', is visible, and the source URL contains 'Logo', indicating it is the main brand logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "To the Top",
      "reasoning": "Button #2 uses the vibrant brand color #DF51DF, making it stand out as the primary call-to-action. The text 'To the Top' suggests a strong action-oriented purpose."
    },
    "secondary": {
      "index": 1,
      "text": "Learn More",
      "reasoning": "Button #1 has a different background color (#F3F7F5) and serves as a secondary action with the text 'Learn More', which is less direct than the primary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it matches the brand name 'Atlog', is visible, and the source URL contains 'Logo', indicating it is the main brand logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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