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Avina Brand Identity

A complete profile of Avina's visual system — colors, typography, components, and personality — extracted from https://avina.io. Built for designers, agents, and AI tools.

Download JSON
Primary
#805AD5
Accent
#805AD5
Body Font
Geist Sans
Heading
Geist Sans

Color Palette

Brand palette extracted from https://avina.io.

primary
#805AD5
rgb(128, 90, 213)
secondary
#22C55E
rgb(34, 197, 94)
accent
#805AD5
rgb(128, 90, 213)
background
#181818
rgb(24, 24, 24)
textPrimary
#181818
rgb(24, 24, 24)
link
#AC84EC
rgb(172, 132, 236)

Typography

Each font links to its Google Fonts page where available.

primary
Geist Sans
heading
Geist Sans
Instrument Sans, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Avina logo
Logo
Avina favicon
Favicon

UI Components

Live previews rendered using Avina's actual button styles.

input
background transparent textColor #F3F3F3 borderColor null borderRadius 8px shadow none
buttonPrimary
background #805AD5 textColor #FFFFFF borderRadius 999px shadow rgba(128, 90, 213, 0.4) 0px 0px 0px 0px
buttonSecondary
background #FFFFFF textColor #000000 borderRadius 9999px shadow none

Brand Personality

Tone: modern Energy: high Audience: sales and marketing professionals

Avina Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Avina's primary brand color?

Avina's primary brand color is #805AD5. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Avina use?

Avina uses Geist Sans as the primary typeface across body and headings.

Does Avina use a light or dark theme?

Avina's primary site uses a dark color scheme, with a background of #181818.

Where can I find Avina's logo?

Avina's logo is available directly on their site (https://avina.io). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://avina.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Avina.

Methodology

Brand data on this page was extracted from https://avina.io on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Avina.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Geist Sans",
      "role": "body"
    },
    {
      "family": "Instrument Sans",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#805AD5",
    "secondary": "#22C55E",
    "accent": "#805AD5",
    "background": "#181818",
    "textPrimary": "#181818",
    "link": "#AC84EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist Sans",
      "heading": "Geist Sans"
    },
    "fontStacks": {
      "heading": [
        "Instrument Sans",
        "sans-serif"
      ],
      "body": [
        "GeistSans",
        "GeistSans Fallback",
        "Geist Sans",
        "sans-serif"
      ],
      "paragraph": [
        "Instrument Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "55px",
      "h2": "20.8px",
      "body": "11.52px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#F3F3F3",
      "borderColor": null,
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#805AD5",
      "textColor": "#FFFFFF",
      "borderRadius": "999px",
      "borderRadiusCorners": {
        "topLeft": "999px",
        "topRight": "999px",
        "bottomRight": "999px",
        "bottomLeft": "999px"
      },
      "shadow": "rgba(128, 90, 213, 0.4) 0px 0px 0px 0px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.avina.io/_next/image?url=%2Fimages%2FFrame-64-3.png&w=256&q=75&dpl=dpl_9fu4sh46MPkKMV7Un58o37p5o77b",
    "favicon": "https://www.avina.io/favicon.ico?favicon.0b3bf435.ico",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Avina"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Avina'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 11,
      "text": "Find Prospects",
      "reasoning": "Button #10 has a vibrant brand color (#805AD5) and action-oriented text ('Find Prospects'), making it the primary CTA."
    },
    "secondary": {
      "index": 8,
      "text": "Try it free",
      "reasoning": "Button #5 has a different background color (#FFFFFF) and offers a secondary action ('Try it free'), suitable as a secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "sales and marketing professionals"
  },
  "designSystem": {
    "framework": "chakra",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Avina'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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