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Avocademy Brand Identity

A complete profile of Avocademy's visual system — colors, typography, components, and personality — extracted from http://www.Avocademy.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#DCF0D2
Accent
#FFCC33
Body Font
Assistant
Heading
Assistant

Color Palette

Brand palette extracted from http://www.Avocademy.com.

primary
#DCF0D2
rgb(220, 240, 210)
secondary
#D5EAF6
rgb(213, 234, 246)
accent
#FFCC33
rgb(255, 204, 51)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#162833
rgb(22, 40, 51)
link
#162833
rgb(22, 40, 51)

Typography

Each font links to its Google Fonts page where available.

primary
Assistant
heading
Assistant
Open Sans, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Avocademy logo
Logo
Avocademy favicon
Favicon

UI Components

Live previews rendered using Avocademy's actual button styles.

input
background #FFFFFF textColor #5C6970 borderColor null borderRadius 100px shadow none
buttonPrimary
background #FFCC33 textColor #162833 borderRadius 48px shadow none
buttonSecondary
background #162833 textColor #FAFCFC borderRadius 40px shadow none

Brand Personality

Tone: playful Energy: medium Audience: aspiring UX/UI designers

Avocademy Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Avocademy's primary brand color?

Avocademy's primary brand color is #DCF0D2. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Avocademy use?

Avocademy uses #FFCC33 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Avocademy use?

Avocademy uses Assistant as the primary typeface across body and headings.

Does Avocademy use a light or dark theme?

Avocademy's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Avocademy's logo?

Avocademy's logo is available directly on their site (http://www.Avocademy.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.Avocademy.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Avocademy.

Methodology

Brand data on this page was extracted from http://www.Avocademy.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Avocademy.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Assistant",
      "role": "body"
    },
    {
      "family": "Open Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#DCF0D2",
    "secondary": "#D5EAF6",
    "accent": "#FFCC33",
    "background": "#FFFFFF",
    "textPrimary": "#162833",
    "link": "#162833"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Assistant",
      "heading": "Assistant"
    },
    "fontStacks": {
      "heading": [
        "Open Sans",
        "sans-serif"
      ],
      "body": [
        "Assistant",
        "sans-serif"
      ],
      "paragraph": [
        "Open Sans"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "40px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "32px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#5C6970",
      "borderColor": null,
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FFCC33",
      "textColor": "#162833",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#162833",
      "textColor": "#FAFCFC",
      "borderRadius": "40px",
      "borderRadiusCorners": {
        "topLeft": "40px",
        "topRight": "40px",
        "bottomRight": "40px",
        "bottomLeft": "40px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.avocademy.com/cdn/shop/files/Logo_Desktop.svg?height=43&v=1713897586",
    "favicon": "https://www.avocademy.com/cdn/shop/files/favicon.png?crop=center&height=32&v=1726163318&width=32",
    "ogImage": null,
    "logoHref": "https://www.avocademy.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Avocademy'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Start Application",
      "reasoning": "Button #3 'Start Application' uses the vibrant #FFCC33 color, which stands out as the primary CTA due to its bright and attention-grabbing appearance."
    },
    "secondary": {
      "index": 0,
      "text": "Speak to a career advisor",
      "reasoning": "Button #0 'Speak to a career advisor' is from a different color group (#162833) and serves as a secondary action, complementing the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "playful",
    "energy": "medium",
    "targetAudience": "aspiring UX/UI designers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Avocademy'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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