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Bentocart Brand Identity

A complete profile of Bentocart's visual system — colors, typography, components, and personality — extracted from https://www.bentocart.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#3C763D
Accent
#ED5103
Body Font
Work Sans
Heading
Manrope

Color Palette

Brand palette extracted from https://www.bentocart.com.

primary
#3C763D
rgb(60, 118, 61)
secondary
#337AB7
rgb(51, 122, 183)
accent
#ED5103
rgb(237, 81, 3)
background
#F7F2E6
rgb(247, 242, 230)
textPrimary
#333333
rgb(51, 51, 51)
link
#337AB7
rgb(51, 122, 183)

Typography

Each font links to its Google Fonts page where available.

primary
Work Sans
heading
Manrope
Lilita One, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Bentocart logo
Logo
Bentocart favicon
Favicon
Bentocart social image
Social Card

UI Components

Live previews rendered using Bentocart's actual button styles.

input
background #FFFFFF textColor #606060 borderColor #121212 borderRadius 5px shadow none
buttonPrimary
background #ED5103 textColor #FFFFFF borderRadius 30px shadow none
buttonSecondary
background #121212 textColor #FFFFFF borderRadius 140px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy consumers

Bentocart Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Bentocart's primary brand color?

Bentocart's primary brand color is #3C763D. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Bentocart use?

Bentocart uses #ED5103 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Bentocart use?

Bentocart uses Work Sans for body text and Manrope for headings. Fonts were detected on https://www.bentocart.com as part of their live design system.

Does Bentocart use a light or dark theme?

Bentocart's primary site uses a light color scheme, with a background of #F7F2E6.

Where can I find Bentocart's logo?

Bentocart's logo is available directly on their site (https://www.bentocart.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.bentocart.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Bentocart.

Methodology

Brand data on this page was extracted from https://www.bentocart.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Bentocart.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Work Sans",
      "role": "body"
    },
    {
      "family": "Manrope",
      "role": "heading"
    },
    {
      "family": "Lilita One",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#3C763D",
    "secondary": "#337AB7",
    "accent": "#ED5103",
    "background": "#F7F2E6",
    "textPrimary": "#333333",
    "link": "#337AB7"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Work Sans",
      "heading": "Manrope"
    },
    "fontStacks": {
      "heading": [
        "Lilita One",
        "sans-serif"
      ],
      "body": [
        "Work Sans",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Work Sans",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "52px",
      "h2": "25px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#606060",
      "borderColor": "#121212",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#ED5103",
      "textColor": "#FFFFFF",
      "borderRadius": "30px",
      "borderRadiusCorners": {
        "topLeft": "30px",
        "topRight": "30px",
        "bottomRight": "30px",
        "bottomLeft": "30px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#121212",
      "textColor": "#FFFFFF",
      "borderRadius": "140px",
      "borderRadiusCorners": {
        "topLeft": "140px",
        "topRight": "140px",
        "bottomRight": "140px",
        "bottomLeft": "140px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://bentoclub.s3.us-west-1.amazonaws.com/assets/neon/neon-logo-100.png",
    "favicon": "https://www.exploreneon.com/static/store/favicon.98dc9f595fff.ico",
    "ogImage": "https://bentoclub.s3.us-west-1.amazonaws.com/social/neon-social-share-2.jpg",
    "logoHref": "/",
    "logoAlt": "Neon Market"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "See Menu",
      "reasoning": "Button #0 has a vibrant red/orange color (#ED5103), which is typically used for primary CTAs due to its high visibility and action-oriented nature."
    },
    "secondary": {
      "index": 1,
      "text": "See Menu",
      "reasoning": "Button #1 has a dark background (#121212), making it suitable as a secondary button since it contrasts with the primary button's vibrant color."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy consumers"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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