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BIOS Health Brand Identity

A complete profile of BIOS Health's visual system — colors, typography, components, and personality — extracted from https://www.bios.health. Built for designers, agents, and AI tools.

Download JSON
Primary
#0000EE
Accent
#00053D
Body Font
Gradual
Heading
Beatrice

Color Palette

Brand palette extracted from https://www.bios.health.

primary
#0000EE
rgb(0, 0, 238)
secondary
#008AFC
rgb(0, 138, 252)
accent
#00053D
rgb(0, 5, 61)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#00053D
rgb(0, 5, 61)
link
#00053D
rgb(0, 5, 61)

Typography

Each font links to its Google Fonts page where available.

primary
Gradual
heading
Beatrice
wfont_282fa6_0746d58708054b66a4c2f8694a56b0f6, wf_0746d58708054b66a4c2f8694, Gradual
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

BIOS Health logo
Logo
BIOS Health favicon
Favicon
BIOS Health social image
Social Card

UI Components

Live previews rendered using BIOS Health's actual button styles.

input
background #FFFFFF textColor #000000 borderColor #00053D borderRadius 0px shadow none
buttonPrimary
background #FFFFFF textColor #000000 borderColor #00053D borderRadius 100px shadow none
buttonSecondary
background #000000 textColor #FFFFFF borderColor #000000 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: healthcare professionals and researchers

BIOS Health Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is BIOS Health's primary brand color?

BIOS Health's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does BIOS Health use?

BIOS Health uses #00053D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does BIOS Health use?

BIOS Health uses Gradual for body text and Beatrice for headings. Fonts were detected on https://www.bios.health as part of their live design system.

Does BIOS Health use a light or dark theme?

BIOS Health's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find BIOS Health's logo?

BIOS Health's logo is available directly on their site (https://www.bios.health). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.bios.health using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by BIOS Health.

Methodology

Brand data on this page was extracted from https://www.bios.health on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by BIOS Health.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Beatrice",
      "role": "heading"
    },
    {
      "family": "Gradual",
      "role": "body"
    },
    {
      "family": "HelveticaNeue",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "secondary": "#008AFC",
    "accent": "#00053D",
    "background": "#FFFFFF",
    "textPrimary": "#00053D",
    "link": "#00053D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Gradual",
      "heading": "Beatrice"
    },
    "fontStacks": {
      "heading": [
        "wfont_282fa6_0746d58708054b66a4c2f8694a56b0f6",
        "wf_0746d58708054b66a4c2f8694",
        "Gradual"
      ],
      "body": [
        "Arial",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "wfont_282fa6_0746d58708054b66a4c2f8694a56b0f6",
        "wf_0746d58708054b66a4c2f8694",
        "Gradual"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "11px",
      "body": "17px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": "#00053D",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": "#00053D",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://static.wixstatic.com/media/282fa6_98553d32e15f40128f0a775653a53ee3~mv2.png/v1/fill/w_140,h_43,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/navy.png",
    "favicon": "https://static.wixstatic.com/media/282fa6_f50602eba44c49f78456e618b67a8523%7Emv2.png/v1/fill/w_192%2Ch_192%2Clg_1%2Cusm_0.66_1.00_0.01/282fa6_f50602eba44c49f78456e618b67a8523%7Emv2.png",
    "ogImage": "https://static.wixstatic.com/media/282fa6_930d780ad3ed4e5d8b5429c9add8399b~mv2.jpg/v1/fill/w_2046,h_1210,al_c/282fa6_930d780ad3ed4e5d8b5429c9add8399b~mv2.jpg",
    "logoHref": "https://www.bios.health",
    "logoAlt": "navy.png"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'BIOS Health'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "SEND",
      "reasoning": "Button #2 with text 'SEND' is likely the primary CTA due to its action-oriented text and distinct styling with a rounded border, making it stand out from the others."
    },
    "secondary": {
      "index": 0,
      "text": "Accept",
      "reasoning": "Button #0 with text 'Accept' is chosen as secondary due to its different color group and less prominent action compared to the primary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "healthcare professionals and researchers"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'BIOS Health'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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