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Blaze Brand Identity

A complete profile of Blaze's visual system — colors, typography, components, and personality — extracted from https://blaze.money. Built for designers, agents, and AI tools.

Download JSON
Primary
#FAF000
Accent
#FAF000
Body Font
Uncut Sans
Heading
Uncut Sans

Color Palette

Brand palette extracted from https://blaze.money.

primary
#FAF000
rgb(250, 240, 0)
secondary
#191800
rgb(25, 24, 0)
accent
#FAF000
rgb(250, 240, 0)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#808080
rgb(128, 128, 128)
link
#9CA3AF
rgb(156, 163, 175)

Typography

Each font links to its Google Fonts page where available.

primary
Uncut Sans
heading
Uncut Sans
condensedFont
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Blaze logo
Logo
Blaze favicon
Favicon
Blaze social image
Social Card

UI Components

Live previews rendered using Blaze's actual button styles.

buttonPrimary
background #FAF000 textColor #000000 borderRadius 10px shadow none
buttonSecondary
background #F2F2F2 textColor #000000 borderColor #000000 borderRadius 10px shadow none

Brand Personality

Tone: modern Energy: high Audience: tech-savvy individuals and businesses looking for financial solutions

Blaze Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Blaze's primary brand color?

Blaze's primary brand color is #FAF000. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Blaze use?

Blaze uses Uncut Sans as the primary typeface across body and headings.

Does Blaze use a light or dark theme?

Blaze's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Blaze's logo?

Blaze's logo is available directly on their site (https://blaze.money). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://blaze.money using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Blaze.

Methodology

Brand data on this page was extracted from https://blaze.money on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Blaze.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Uncut Sans",
      "role": "unknown"
    },
    {
      "family": "condensedFont",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FAF000",
    "secondary": "#191800",
    "accent": "#FAF000",
    "background": "#FFFFFF",
    "textPrimary": "#808080",
    "link": "#9CA3AF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Uncut Sans",
      "heading": "Uncut Sans"
    },
    "fontStacks": {
      "heading": [
        "condensedFont"
      ],
      "body": [
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "96px",
      "h2": "72px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FAF000",
      "textColor": "#000000",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F2F2F2",
      "textColor": "#000000",
      "borderColor": "#000000",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20fill%3D%22none%22%20viewBox%3D%220%200%20133%2024%22%20data-fc-idx%3D%220%22%3E%3Cg%20class%3D%22fill-fgd1%22%3E%3Cpath%20clip-rule%3D%22evenodd%22%20d%3D%22m40.4389%205.48019h11.3387v18.51931h-24.9452v-23.9995h11.7167v17.9523c0%20.5219.4231.9449.9449.9449.5219%200%20.9449-.423.9449-.9449zm91.8421-5.47984204-24.945.00000109v23.99945095h24.945v-4.9133h-12.094c-.522%200-.945-.423-.945-.9448s.423-.9449.945-.9449h12.094v-5.1022h-13.228v-5.85812c0-.52185.423-.9449.945-.9449s.945.42305.945.9449v3.96842h11.338zm-51.7782.00003732v4.91328472h11.3368c.5229%200%20.9469.42394.9469.94689s-.424.94689-.9469.94689h-11.3368v17.19245h24.9452v-11.9053h-11.3387v5.8581c0%20.5219-.423.9449-.9449.9449-.5218%200-.9449-.423-.9449-.9449v-7.7478h13.2285v-10.2045158zm-55.5576%209.34347472v-9.34340987h-24.9452v23.99944987h15.3076c5.3227%200%209.6376-4.3149%209.6376-9.6376h-2.0788c1.331-1.3309%202.0788-3.1361%202.0788-5.01844zm-13.4176-2.91804c0-.52185.423-.94489.9449-.94489.5218%200%20.9449.42304.9449.94489v4.91318c0%20.5219-.4231.9449-.9449.9449-.5219%200-.9449-.423-.9449-.9449zm.9449%209.06568c-.5219%200-.9449.423-.9449.9449v1.5117c0%20.5218.423.9449.9449.9449.5218%200%20.9449-.4231.9449-.9449v-1.5117c0-.5219-.4231-.9449-.9449-.9449zm41.1933%208.5088h11.5277v-6.614c0-.5218.4231-.9449.9449-.9449.5219%200%20.9449.4231.9449.9449v6.614h11.5277v-23.99944673l-24.9452-.00000191zm11.5295-17.57436c0-.52185.423-.94489.9449-.94489.5218%200%20.9449.42304.9449.94489v4.91316c0%20.5219-.4231.9449-.9449.9449-.5219%200-.9449-.423-.9449-.9449z%22%20fill-rule%3D%22evenodd%22%2F%3E%3C%2Fg%3E%3C%2Fsvg%3E",
    "favicon": "https://blaze.money/images/favicon/favicon.ico",
    "ogImage": "https://blaze.money/images/social-image.jpg",
    "logoHref": "/en"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is located in the header, is visible, and has a medium size, making it the primary brand logo for Blaze.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Get Started",
      "reasoning": "Button #1 uses the vibrant brand color #FAF000, which is a strong indicator of a primary CTA. The text 'Get Started' is action-oriented, making it a clear primary call-to-action."
    },
    "secondary": {
      "index": 3,
      "text": "View Documentation",
      "reasoning": "Button #3 has a light background color #F2F2F2, which contrasts with the primary button's vibrant color. The text 'View Documentation' suggests a secondary action, making it suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "tech-savvy individuals and businesses looking for financial solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is located in the header, is visible, and has a medium size, making it the primary brand logo for Blaze.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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