Breathe Well-being Brand Identity
A complete profile of Breathe Well-being's visual system — colors, typography, components, and personality — extracted from http://www.breathewellbeing.in. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from http://www.breathewellbeing.in.
Typography
Each font links to its Google Fonts page where available.
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets

UI Components
Live previews rendered using Breathe Well-being's actual button styles.
Brand Personality
Breathe Well-being Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Frequently Asked Questions
What is Breathe Well-being's primary brand color?
Breathe Well-being's primary brand color is #007BFF. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Breathe Well-being use?
Breathe Well-being uses #07A5B2 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Breathe Well-being use?
Breathe Well-being uses Generalsans for body text and Poppins for headings. Fonts were detected on http://www.breathewellbeing.in as part of their live design system.
Does Breathe Well-being use a light or dark theme?
Breathe Well-being's primary site uses a light color scheme, with a background of #FDFFFF.
Where can I find Breathe Well-being's logo?
Breathe Well-being's logo is available directly on their site (http://www.breathewellbeing.in). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from http://www.breathewellbeing.in using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Breathe Well-being.
Methodology
Brand data on this page was extracted from http://www.breathewellbeing.in on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Breathe Well-being.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "light",
"fonts": [
{
"family": "Generalsans",
"role": "body"
},
{
"family": "Poppins",
"role": "heading"
}
],
"colors": {
"primary": "#007BFF",
"secondary": "#6C757D",
"accent": "#07A5B2",
"background": "#FDFFFF",
"textPrimary": "#07A5B2",
"link": "#07A5B2"
},
"typography": {
"fontFamilies": {
"primary": "Generalsans",
"heading": "Poppins"
},
"fontStacks": {
"heading": [
"Generalsans",
"sans-serif"
],
"body": [
"Generalsans",
"sans-serif"
],
"paragraph": [
"Poppins"
]
},
"fontSizes": {
"h1": "60px",
"h2": "52px",
"body": "15px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "8px"
},
"components": {
"input": {
"background": "#FFFFFF",
"textColor": "#333333",
"borderColor": "#CCCCCC",
"borderRadius": "8px",
"borderRadiusCorners": {
"topLeft": "8px",
"topRight": "8px",
"bottomRight": "8px",
"bottomLeft": "8px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#07A5B2",
"textColor": "#FFFFFF",
"borderRadius": "8px",
"borderRadiusCorners": {
"topLeft": "8px",
"topRight": "8px",
"bottomRight": "8px",
"bottomLeft": "8px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#FFFFFF",
"textColor": "#07A5B2",
"borderColor": "#07A5B2",
"borderRadius": "8px",
"borderRadiusCorners": {
"topLeft": "8px",
"topRight": "8px",
"bottomRight": "8px",
"bottomLeft": "8px"
},
"shadow": "none"
}
},
"images": {
"logo": "https://cdn.breathewellbeing.in/images/home/BWB-Logo-black.png",
"favicon": "https://cdn.breathewellbeing.in/downloads/videos/new_home/images/favicon.png",
"ogImage": "https://cdn.breathewellbeing.in/downloads/videos/images/main-logo-website.webp",
"logoHref": "https://www.breathewellbeing.in"
},
"__llm_logo_reasoning": {
"selectedIndex": 1,
"reasoning": "Selected #1 because it is visible, medium-sized, and matches the brand name 'Breathe Well-being'. It is also linked to the homepage, indicating it is the main brand logo.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 6,
"text": "Reverse Diabetes Now",
"reasoning": "Button #6, 'Reverse Diabetes Now', uses the vibrant brand color #07A5B2, making it a strong primary CTA. The text is action-oriented, encouraging immediate engagement."
},
"secondary": {
"index": 5,
"text": "Buy the Plan",
"reasoning": "Button #5, 'Buy the Plan', has a different background color (#FFFFFF) and serves as a secondary action with a more informational purpose."
},
"confidence": 0.95
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "Individuals with Type 2 Diabetes"
},
"designSystem": {
"framework": "bootstrap",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 1,
"selectedLogoReasoning": "Selected #1 because it is visible, medium-sized, and matches the brand name 'Breathe Well-being'. It is also linked to the homepage, indicating it is the main brand logo.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
} 