Home · Branding · Chowdeck

Chowdeck Brand Identity

A complete profile of Chowdeck's visual system — colors, typography, components, and personality — extracted from https://chowdeck.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#0C513F
Accent
#02C27F
Body Font
Roboto
Heading
Plus Jakarta Display

Color Palette

Brand palette extracted from https://chowdeck.com.

primary
#0C513F
rgb(12, 81, 63)
secondary
#FFEDB3
rgb(255, 237, 179)
accent
#02C27F
rgb(2, 194, 127)
background
#000000
rgb(0, 0, 0)
textPrimary
#000000
rgb(0, 0, 0)
link
#02C27F
rgb(2, 194, 127)

Typography

Each font links to its Google Fonts page where available.

primary
Roboto
heading
Plus Jakarta Display
Plus Jakarta Display Google Fonts →
Plus Jakarta Display, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Oxygen, Ubuntu, Cantarell, Fira Sans, Droid Sans, Helvetica Neue, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Chowdeck logo
Logo
Chowdeck social image
Social Card

UI Components

Live previews rendered using Chowdeck's actual button styles.

input
background transparent textColor #666666 borderColor null borderRadius 0px shadow none
buttonPrimary
background #0C513F textColor #FFFFFF borderRadius 8px shadow none
buttonSecondary
background #FFFFFF textColor #0C513F borderRadius 8px shadow none

Brand Personality

Tone: modern Energy: medium Audience: urban consumers looking for convenient delivery services

Chowdeck Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Chowdeck's primary brand color?

Chowdeck's primary brand color is #0C513F. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Chowdeck use?

Chowdeck uses #02C27F as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Chowdeck use?

Chowdeck uses Roboto for body text and Plus Jakarta Display for headings. Fonts were detected on https://chowdeck.com as part of their live design system.

Does Chowdeck use a light or dark theme?

Chowdeck's primary site uses a light color scheme, with a background of #000000.

Where can I find Chowdeck's logo?

Chowdeck's logo is available directly on their site (https://chowdeck.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://chowdeck.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Chowdeck.

Methodology

Brand data on this page was extracted from https://chowdeck.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Chowdeck.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Plus Jakarta Display",
      "role": "display"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0C513F",
    "secondary": "#FFEDB3",
    "accent": "#02C27F",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#02C27F"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Plus Jakarta Display"
    },
    "fontStacks": {
      "heading": [
        "Plus Jakarta Display",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "body": [
        "Plus Jakarta Display",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "paragraph": [
        "Plus Jakarta Display",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "112px",
      "h2": "60px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#666666",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#0C513F",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0C513F",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22100%22%20height%3D%2230%22%20viewBox%3D%220%200%201314%20208%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M212.892%20120.252C203.818%20168.549%20160.177%20207.937%20108.542%20207.937C85.7271%20207.937%2064.2953%20200.904%2046.666%20188.883L0%20207.511L18.2775%20160.45C7.43199%20144.422%201.03702%20125.282%201.03702%20104.651C1.03702%2047.2313%2050.3388%200%20108.542%200C162.726%200%20207.318%2040.3257%20213.238%2092.2034C157.368%2091.4788%20140.387%2081.8449%20129.455%2074.2999C127.381%2072.8505%20125.134%2071.7848%20122.887%2070.9749C118.134%2068.8862%20112.863%2067.7778%20107.289%2067.7778C85.8567%2067.7778%2070.6039%2080.7793%2070.6039%20101.88C70.6039%20122.981%2086.937%20135.982%20108.326%20135.982C111.653%20135.982%20114.893%20135.556%20118.004%20134.788C123.622%20133.595%20127.208%20131.634%20127.208%20131.634C161.43%20113.006%20204.034%20117.439%20212.805%20120.252H212.892Z%22%20fill%3D%22%23FFC501%22%20style%3D%22fill%3A%20rgb(255%2C%20197%2C%201)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M323.965%20183.237C279.07%20183.237%20245.238%20149.05%20245.238%20103.694C245.238%2058.3382%20278.077%2025.0034%20323.36%2025.0034C362.421%2025.0034%20388.908%2045.8909%20392.451%2079.5241L362.637%2079.652C356.717%2063.7092%20341.637%2053.4786%20324.051%2053.4786C296.44%2053.4786%20277.904%2073.6841%20277.904%20103.737C277.904%20133.789%20296.44%20154.208%20324.051%20154.208C341.681%20154.208%20356.199%20144.361%20362.032%20128.461L392.365%20128.631C391.025%20137.839%20380.871%20183.28%20324.051%20183.28L323.965%20183.237Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M477.532%20183.07L477.446%20112.47C477.446%2099.8096%20469.063%2091.3267%20456.619%2091.3267C444.174%2091.3267%20435.792%2099.8096%20435.792%20112.47L435.848%20183L404.292%20182.988L404.206%2024.7425L435.705%2024.6572L435.792%2076.1513C441.582%2067.7963%20452.255%2063.2352%20465.606%2063.2352C491.575%2063.2352%20509.031%2080.3715%20509.031%20105.863V183.07H477.532Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M580.341%20183C545.471%20183%20519.157%20155.792%20519.157%20122.201C519.157%2088.6108%20545.471%2063.29%20580.341%2063.29C615.211%2063.29%20641.525%2088.6108%20641.525%20122.201C641.525%20155.792%20615.211%20183%20580.341%20183ZM580.341%2091.339C563.533%2091.339%20551.78%20104.042%20551.78%20122.201C551.78%20140.361%20563.533%20153.064%20580.341%20153.064C597.15%20153.064%20608.902%20140.361%20608.902%20122.201C608.902%20104.042%20597.15%2091.339%20580.341%2091.339Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M757.672%20183L731.444%20103.448L705.302%20182.957L677.562%20183L638.155%2065.893L670.648%2065.7651L691.907%20133.117L713.858%2065.8504L748.9%2065.7651L771.196%20133.117L791.894%2065.8504L824.646%2065.7651L785.369%20183H757.672Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M879.757%20183C847.091%20183%20821.38%20155.261%20821.38%20122.225C821.38%2089.1883%20846.873%2063.3134%20879.453%2063.3134C892.848%2063.3134%20904.514%2067.5761%20912.379%2075.3344L912.206%2024.8633L943.705%2024.7781L943.792%20183.04L914.409%20183.125L914.323%20167.879C906.459%20176.49%20894.236%20183%20879.847%20183H879.757ZM883.385%2091.3623C867.052%2091.3623%20856.077%20103.852%20856.077%20122.395C856.077%20140.938%20866.793%20153.044%20883.385%20153.044C899.977%20153.044%20908.922%20141.578%20908.922%20122.395C908.922%20103.213%20899.373%2091.3623%20883.385%2091.3623Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1009.85%20183C993.514%20183%20978.92%20174.932%20968.42%20163.55C958.353%20152.637%20952.822%20137.888%20952.822%20122.031C952.822%2088.5682%20977.408%2063.29%201009.94%2063.29H1010.64C1043.82%2063.6737%201066.07%2086.181%201066.07%20119.26C1066.07%20123.821%201066.07%20127.658%201065.94%20130.897L985.488%20130.983C987.476%20145.178%20998.019%20154.087%201013.1%20154.087C1023.86%20154.087%201031.59%20150.08%201036.13%20142.236H1065.94C1061.1%20164.744%201039.96%20181.806%201012.53%20182.915C1011.62%20182.915%201010.67%20182.957%201009.76%20182.957L1009.85%20183ZM1010.68%2088.2698C998.235%2088.2698%20989.377%2095.5165%20986.309%20108.219L1034.1%20108.092C1032.72%2096.1133%201023.56%2088.2698%201010.68%2088.2698Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1137.32%20183C1102.79%20183%201076.78%20155.691%201076.78%20121.972C1076.78%2088.2538%201101.84%2063.2314%201135.11%2063.2314C1135.85%2063.2314%201136.58%2063.2314%201137.36%2063.2314C1177.98%2064.6382%201187.83%2086.9324%201192.45%20110.804L1163.93%20110.889C1160.26%2098.7828%201150.11%2091.2804%201137.36%2091.2804C1120.9%2091.2804%201109.45%20103.983%201109.45%20122.143C1109.45%20140.302%201120.94%20153.005%201137.36%20153.005C1150.11%20153.005%201160.26%20145.503%201163.8%20133.482L1192.32%20133.78C1188.95%20156.714%201172.66%20183%201137.32%20183Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M1278.58%20182.915L1249.16%20133.743L1233.43%20150.666V182.915L1201.98%20183L1201.85%2025.1279L1233.35%2025L1233.43%20108.934L1274.27%2066.1356L1310.95%2066.093L1269.6%20111.662L1312.89%20182.915H1278.58Z%22%20fill%3D%22white%22%20stroke%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": null,
    "ogImage": "https://chowdeck.com/images/chowdeck.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is visible, medium-sized, located in the header, and links to the homepage, which aligns with the brand 'Chowdeck'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 26,
      "text": "Download on Google Play",
      "reasoning": "Button #1 uses the vibrant brand color #0C513F and has action-oriented text 'Download on Google Play', making it a strong primary CTA."
    },
    "secondary": {
      "index": 59,
      "text": "Download on Google Play",
      "reasoning": "Button #5 has a different background color (#FFFFFF) and supports the primary CTA with similar download functionality."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "urban consumers looking for convenient delivery services"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, medium-sized, located in the header, and links to the homepage, which aligns with the brand 'Chowdeck'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles