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Cityfurnish Brand Identity

A complete profile of Cityfurnish's visual system — colors, typography, components, and personality — extracted from https://cityfurnish.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#F6B704
Accent
#F6B704
Body Font
Poppins
Heading
Poppins

Color Palette

Brand palette extracted from https://cityfurnish.com/.

primary
#F6B704
rgb(246, 183, 4)
secondary
#5774AC
rgb(87, 116, 172)
accent
#F6B704
rgb(246, 183, 4)
background
#E4E4E4
rgb(228, 228, 228)
textPrimary
#000000
rgb(0, 0, 0)
link
#09203F
rgb(9, 32, 63)

Typography

Each font links to its Google Fonts page where available.

primary
Poppins
heading
Poppins
Poppins
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Cityfurnish logo
Logo
Cityfurnish favicon
Favicon
Cityfurnish social image
Social Card

UI Components

Live previews rendered using Cityfurnish's actual button styles.

input
background #FFFFFF textColor #45454A borderColor null borderRadius 0px shadow none
buttonPrimary
background #F6B704 textColor #222222 borderRadius 8px shadow none
buttonSecondary
background #222222 textColor #FFFFFF borderRadius 8px shadow none

Brand Personality

Tone: modern Energy: medium Audience: young professionals and urban dwellers

Cityfurnish Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Cityfurnish's primary brand color?

Cityfurnish's primary brand color is #F6B704. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Cityfurnish use?

Cityfurnish uses Poppins as the primary typeface across body and headings.

Does Cityfurnish use a light or dark theme?

Cityfurnish's primary site uses a light color scheme, with a background of #E4E4E4.

Where can I find Cityfurnish's logo?

Cityfurnish's logo is available directly on their site (https://cityfurnish.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://cityfurnish.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Cityfurnish.

Methodology

Brand data on this page was extracted from https://cityfurnish.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Cityfurnish.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#F6B704",
    "secondary": "#5774AC",
    "accent": "#F6B704",
    "background": "#E4E4E4",
    "textPrimary": "#000000",
    "link": "#09203F"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins"
      ],
      "body": [
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Poppins"
      ]
    },
    "fontSizes": {
      "h1": "32px",
      "h2": "32px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#45454A",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#F6B704",
      "textColor": "#222222",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#222222",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://media.cityfurnish.com/images/logo.svg",
    "favicon": "https://media.cityfurnish.com/images/favicon.png",
    "ogImage": "https://media.cityfurnish.com/images/cityfurnish-og-image.webp",
    "logoHref": "/",
    "logoAlt": "cityfurnish-logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Cityfurnish'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Explore plan",
      "reasoning": "Button #3 has a vibrant brand color (#F6B704) and action-oriented text ('Explore plan'), making it the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "GET IT ONGoogle Play",
      "reasoning": "Button #1 has a different background color (#222222) and is a secondary action ('GET IT ON Google Play'), suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "young professionals and urban dwellers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Cityfurnish'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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