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Corgi Insurance Brand Identity

A complete profile of Corgi Insurance's visual system — colors, typography, components, and personality — extracted from https://corgi.insure. Built for designers, agents, and AI tools.

Download JSON
Primary
#FFDECC
Accent
#FF5C00
Body Font
Geist
Heading
Geist

Color Palette

Brand palette extracted from https://corgi.insure.

primary
#FFDECC
rgb(255, 222, 204)
secondary
#2465E8
rgb(36, 101, 232)
accent
#FF5C00
rgb(255, 92, 0)
background
#F6F6F6
rgb(246, 246, 246)
textPrimary
#FF5C00
rgb(255, 92, 0)
link
#FF5C00
rgb(255, 92, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Geist
heading
Geist
f37Bolton, f37Bolton Fallback, ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, Liberation Mono, Courier New, monospace
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Corgi Insurance logo
Logo
Corgi Insurance favicon
Favicon
Corgi Insurance social image
Social Card

UI Components

Live previews rendered using Corgi Insurance's actual button styles.

input
background #FFFFFF textColor #1D1D1D borderColor #BDBDBD borderRadius 11.5973px shadow none
buttonPrimary
background #FF5C00 textColor #FFFFFF borderRadius 12px shadow none
buttonSecondary
background #191919 textColor #FFFFFF borderRadius 12px shadow none

Brand Personality

Tone: modern Energy: medium Audience: startups and small businesses looking for insurance solutions

Corgi Insurance Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Corgi Insurance's primary brand color?

Corgi Insurance's primary brand color is #FFDECC. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Corgi Insurance use?

Corgi Insurance uses #FF5C00 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Corgi Insurance use?

Corgi Insurance uses Geist as the primary typeface across body and headings.

Does Corgi Insurance use a light or dark theme?

Corgi Insurance's primary site uses a light color scheme, with a background of #F6F6F6.

Where can I find Corgi Insurance's logo?

Corgi Insurance's logo is available directly on their site (https://corgi.insure). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://corgi.insure using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Corgi Insurance.

Methodology

Brand data on this page was extracted from https://corgi.insure on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Corgi Insurance.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FFDECC",
    "secondary": "#2465E8",
    "accent": "#FF5C00",
    "background": "#F6F6F6",
    "textPrimary": "#FF5C00",
    "link": "#FF5C00"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "Geist"
    },
    "fontStacks": {
      "heading": [
        "f37Bolton",
        "f37Bolton Fallback",
        "ui-monospace",
        "SFMono-Regular",
        "Menlo",
        "Monaco",
        "Consolas",
        "Liberation Mono",
        "Courier New",
        "monospace"
      ],
      "body": [
        "Geist",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Geist",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "32px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 6,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#1D1D1D",
      "borderColor": "#BDBDBD",
      "borderRadius": "11.5973px",
      "borderRadiusCorners": {
        "topLeft": "11.5973px",
        "topRight": "11.5973px",
        "bottomRight": "11.5973px",
        "bottomLeft": "11.5973px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FF5C00",
      "textColor": "#FFFFFF",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#191919",
      "textColor": "#FFFFFF",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.corgi.insure/images/corgi%20logo%20vector.svg",
    "favicon": "https://www.corgi.insure/favicon.ico?favicon.094r.ill1u55y.ico?dpl=dpl_6AjRUVbNAhL8xtYzrLAz7KUqJR9z",
    "ogImage": "https://www.corgi.insure/api/og?title=Startup+Insurance+in+Minutes&type=page",
    "logoHref": "/",
    "logoAlt": "Corgi"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Corgi'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "Start your application",
      "reasoning": "Button #2, 'Start your application', uses the vibrant brand color #FF5C00, making it the most prominent CTA. The text is action-oriented, encouraging users to begin the process, which aligns with the primary goal of the site."
    },
    "secondary": {
      "index": 11,
      "text": "Read customer stories",
      "reasoning": "Button #0, 'Read customer stories', has a different background color (#191919) and serves as a secondary action, providing additional information to users."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "startups and small businesses looking for insurance solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Corgi'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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