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Docucharm Brand Identity

A complete profile of Docucharm's visual system — colors, typography, components, and personality — extracted from http://www.docucharm.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#059291
Accent
#059291
Body Font
Helvetica Neue
Heading
Helvetica Neue

Color Palette

Brand palette extracted from http://www.docucharm.com.

primary
#059291
rgb(5, 146, 145)
secondary
#FAC7C7
rgb(250, 199, 199)
accent
#059291
rgb(5, 146, 145)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0A0A0A
rgb(10, 10, 10)
link
#B4DEDE
rgb(180, 222, 222)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Neue
Helvetica Neue Google Fonts →
heading
Helvetica Neue
Helvetica Neue Google Fonts →
Inter, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif, ui-sans-serif, system-ui, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Docucharm logo
Logo
Docucharm favicon
Favicon
Docucharm social image
Social Card

UI Components

Live previews rendered using Docucharm's actual button styles.

buttonPrimary
background #059291 textColor #FFFFFF borderRadius 8px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px
buttonSecondary
background #FAFAFA textColor #059291 borderRadius 6px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals interested in personal AI solutions

Docucharm Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Docucharm's primary brand color?

Docucharm's primary brand color is #059291. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Docucharm use?

Docucharm uses Helvetica Neue as the primary typeface across body and headings.

Does Docucharm use a light or dark theme?

Docucharm's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Docucharm's logo?

Docucharm's logo is available directly on their site (http://www.docucharm.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.docucharm.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Docucharm.

Methodology

Brand data on this page was extracted from http://www.docucharm.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Docucharm.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#059291",
    "secondary": "#FAC7C7",
    "accent": "#059291",
    "background": "#FFFFFF",
    "textPrimary": "#0A0A0A",
    "link": "#B4DEDE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "Helvetica Neue"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif",
        "ui-sans-serif",
        "system-ui",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "Inter",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif",
        "ui-sans-serif",
        "system-ui",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Inter",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif",
        "ui-sans-serif",
        "system-ui",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "20px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#059291",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
    },
    "buttonSecondary": {
      "background": "#FAFAFA",
      "textColor": "#059291",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": "https://betterstacks.com/_next/static/media/stacks_logo_light.9a6f81fc.svg",
    "favicon": "https://betterstacks.com/favicon.ico",
    "ogImage": "https://betterstacks.com/opengraph-image.png?3ea4c15b5a9e732e",
    "logoHref": "/",
    "logoAlt": "Stacks Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Stacks'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Start Building the Smarter You",
      "reasoning": "Button #0 has a vibrant brand color (#059291) and strong CTA text ('Start Building the Smarter You'), making it the most prominent call-to-action."
    },
    "secondary": {
      "index": 5,
      "text": "Start Capturing",
      "reasoning": "Button #5 has a different background color (#FAFAFA) and serves as a secondary action with less emphasis, suitable for a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals interested in personal AI solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Stacks'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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