EARTH AI Brand Identity
A complete profile of EARTH AI's visual system — colors, typography, components, and personality — extracted from http://www.earth-ai.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from http://www.earth-ai.com.
Typography
Each font links to its Google Fonts page where available.
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
%20!important%3B%22%2F%3E%3C%2Fsvg%3E)
UI Components
Live previews rendered using EARTH AI's actual button styles.
Brand Personality
EARTH AI Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Frequently Asked Questions
What is EARTH AI's primary brand color?
EARTH AI's primary brand color is #6C0E28. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does EARTH AI use?
EARTH AI uses #E84E2D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does EARTH AI use?
EARTH AI uses BioSans for body text and AeonikFono for headings. Fonts were detected on http://www.earth-ai.com as part of their live design system.
Does EARTH AI use a light or dark theme?
EARTH AI's primary site uses a light color scheme, with a background of #F1F0EB.
Where can I find EARTH AI's logo?
EARTH AI's logo is available directly on their site (http://www.earth-ai.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from http://www.earth-ai.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by EARTH AI.
Methodology
Brand data on this page was extracted from http://www.earth-ai.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by EARTH AI.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "light",
"fonts": [
{
"family": "BioSans",
"role": "body"
},
{
"family": "AeonikFono",
"role": "heading"
}
],
"colors": {
"primary": "#6C0E28",
"secondary": "#5C1C23",
"accent": "#E84E2D",
"background": "#F1F0EB",
"textPrimary": "#000000",
"link": "#E84E2D"
},
"typography": {
"fontFamilies": {
"primary": "BioSans",
"heading": "AeonikFono"
},
"fontStacks": {
"heading": [
"AeonikFono",
"aeonik-fono",
"Helvetica Neue",
"Arial",
"sans-serif"
],
"body": [
"BioSans"
],
"paragraph": [
"BioSans"
]
},
"fontSizes": {
"h1": "80px",
"h2": "36px",
"body": "16px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "2px"
},
"components": {
"buttonPrimary": {
"background": "#E84E2D",
"textColor": "#FFFFFF",
"borderRadius": "60px",
"borderRadiusCorners": {
"topLeft": "60px",
"topRight": "60px",
"bottomRight": "60px",
"bottomLeft": "60px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20fill%3D%22none%22%20viewBox%3D%220%200%20162%2028%22%20data-fc-idx%3D%220%22%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M.6.003h15.764c.33%200%20.6.272.6.605v3.87c0%20.333-.27.606-.6.606H6.204a.396.396%200%200%200-.392.396v5.582c0%20.218.177.396.393.396h7.204c.216%200%20.393.179.393.396v4.25a.396.396%200%200%201-.393.396H6.205a.396.396%200%200%200-.393.396v5.624c0%20.218.177.397.393.397h10.16c.33%200%20.6.272.6.604v3.874c0%20.333-.27.605-.6.605H.6c-.33%200-.6-.272-.6-.605V.608C0%20.275.27.003.6.003M28.142%2022.572a.39.39%200%200%200-.384.314l-.982%204.796a.39.39%200%200%201-.384.315h-4.827a.604.604%200%200%201-.585-.738L26.908.472A.6.6%200%200%201%2027.493%200h8.483c.282%200%20.525.197.585.475l5.847%2026.787a.605.605%200%200%201-.585.735h-4.872a.39.39%200%200%201-.384-.315l-.981-4.796a.39.39%200%200%200-.384-.314zm1.143-4.954h4.761c.25%200%20.435-.23.384-.475l-2.361-11.7a.39.39%200%200%200-.384-.317.39.39%200%200%200-.384.314l-2.4%2011.7a.394.394%200%200%200%20.384.475zM46.867%2027.395V.608c0-.333.27-.605.6-.605h14.699c2.82%200%203.93%201.636%203.93%204.911v9.95c0%202.482-.702%203.885-2.379%204.381a.396.396%200%200%200-.261.505l2.502%207.452a.604.604%200%200%201-.567.798h-4.69a.4.4%200%200%201-.374-.275l-2.518-7.893a.39.39%200%200%200-.375-.275h-4.362a.396.396%200%200%200-.394.396v7.65a.396.396%200%200%201-.392.397h-4.82c-.33%200-.6-.272-.6-.605m13.505-13.179V5.604a.3.3%200%200%200-.3-.303h-7.094c-.165%200-.3.136-.3.303v8.612c0%20.167.136.303.3.303h7.093c.166%200%20.3-.136.3-.303M94.788.003h4.611c.33%200%20.6.272.6.605v10.72c0%20.167.135.303.3.303h7.732a.3.3%200%200%200%20.301-.303V.608c0-.333.27-.605.6-.605h4.611c.33%200%20.6.272.6.605v26.996a.396.396%200%200%201-.393.396h-5.025a.396.396%200%200%201-.393-.396V17.017a.3.3%200%200%200-.301-.303h-7.732c-.165%200-.3.136-.3.303v10.587a.396.396%200%200%201-.393.396h-5.025a.396.396%200%200%201-.393-.396V.608c0-.333.27-.605.6-.605M144.163%2022.572h-7.204c-.141%200-.264.1-.294.242l-.996%204.869a.39.39%200%200%201-.384.314h-5.089a.396.396%200%200%201-.384-.48L135.798.474a.6.6%200%200%201%20.585-.472h8.482c.282%200%20.525.197.585.475l5.902%2027.041a.394.394%200%200%201-.384.481h-5.131a.39.39%200%200%201-.384-.314l-.996-4.87a.3.3%200%200%200-.294-.241zm-6.097-4.954h4.99a.302.302%200%200%200%20.294-.362l-2.385-11.812a.39.39%200%200%200-.384-.318.39.39%200%200%200-.384.314l-2.425%2011.813a.302.302%200%200%200%20.294.362zM156.788.003h4.612c.33%200%20.6.272.6.605v26.787c0%20.333-.27.605-.6.605h-4.612c-.33%200-.6-.272-.6-.605V.608c0-.333.27-.605.6-.605M82.742%2022.823l-.523%204.826a.396.396%200%200%201-.39.35h-3.912a.396.396%200%200%201-.39-.35l-.522-4.826a.304.304%200%200%201%20.297-.34h5.136a.3.3%200%200%201%20.297.34zM83.492%2015.23l-.532%204.907a.3.3%200%200%201-.297.266h-5.577a.3.3%200%200%201-.297-.266l-.531-4.908a.304.304%200%200%201%20.297-.338h6.636a.3.3%200%200%201%20.297.338zM84.398%207.633l-.531%204.908a.3.3%200%200%201-.297.266h-7.378a.3.3%200%200%201-.297-.266l-.531-4.908a.304.304%200%200%201%20.297-.34h8.437a.3.3%200%200%201%20.297.34zM70.24%204.965%2069.465.47a.395.395%200%200%201%20.387-.463h20.051c.243%200%20.43.22.388.463l-.778%204.496a.3.3%200%200%201-.297.251h-18.68a.3.3%200%200%201-.297-.25z%22%20style%3D%22fill%3A%20rgb(108%2C%2014%2C%2040)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
"favicon": "https://earth-ai.com/favicon-32x32.png",
"ogImage": "https://earth-ai.com/opengraph.jpg"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Earth AI'. It is the most prominent logo in the header area, fitting the typical placement for a brand logo.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Contact",
"reasoning": "The button with text 'Contact' has a vibrant background color (#E84E2D), which is a strong indicator of a primary call-to-action. It uses a brand color and is styled prominently with a border radius, making it stand out as the main CTA."
},
"secondary": {
"index": -1,
"text": "N/A",
"reasoning": "There is only one button detected, so no secondary button is available with a different background color."
},
"confidence": 0.9
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "environmental and tech professionals"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.9,
"colors": 0.95,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Earth AI'. It is the most prominent logo in the header area, fitting the typical placement for a brand logo.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}