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Eloquent AI Brand Identity

A complete profile of Eloquent AI's visual system — colors, typography, components, and personality — extracted from https://www.eloquentai.co/. Built for designers, agents, and AI tools.

Download JSON
Primary
#6F33B7
Accent
#6F33B7
Body Font
Geist
Heading
Erode

Color Palette

Brand palette extracted from https://www.eloquentai.co/.

primary
#6F33B7
rgb(111, 51, 183)
secondary
#12DB9B
rgb(18, 219, 155)
accent
#6F33B7
rgb(111, 51, 183)
background
#FAF7F2
rgb(250, 247, 242)
textPrimary
#262623
rgb(38, 38, 35)
link
#D1B5FF
rgb(209, 181, 255)

Typography

Each font links to its Google Fonts page where available.

primary
Geist
heading
Erode
Erode, Palatino Linotype, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Eloquent AI logo
Logo
Eloquent AI favicon
Favicon
Eloquent AI social image
Social Card

UI Components

Live previews rendered using Eloquent AI's actual button styles.

input
background #BCB9B6 textColor #FFFFFF borderColor #FBF9F5 borderRadius 8px shadow none
buttonPrimary
background #6F33B7 textColor #FFFFFF borderRadius 32px shadow none

Brand Personality

Tone: modern Energy: medium Audience: businesses seeking AI solutions

Eloquent AI Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Eloquent AI's primary brand color?

Eloquent AI's primary brand color is #6F33B7. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Eloquent AI use?

Eloquent AI uses Geist for body text and Erode for headings. Fonts were detected on https://www.eloquentai.co/ as part of their live design system.

Does Eloquent AI use a light or dark theme?

Eloquent AI's primary site uses a light color scheme, with a background of #FAF7F2.

Where can I find Eloquent AI's logo?

Eloquent AI's logo is available directly on their site (https://www.eloquentai.co/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.eloquentai.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Eloquent AI.

Methodology

Brand data on this page was extracted from https://www.eloquentai.co/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Eloquent AI.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Erode",
      "role": "heading"
    },
    {
      "family": "Palatino Linotype",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#6F33B7",
    "secondary": "#12DB9B",
    "accent": "#6F33B7",
    "background": "#FAF7F2",
    "textPrimary": "#262623",
    "link": "#D1B5FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "Erode"
    },
    "fontStacks": {
      "heading": [
        "Erode",
        "Palatino Linotype",
        "sans-serif"
      ],
      "body": [
        "Geist",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Geist",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "78px",
      "h2": "42px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#BCB9B6",
      "textColor": "#FFFFFF",
      "borderColor": "#FBF9F5",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#6F33B7",
      "textColor": "#FFFFFF",
      "borderRadius": "32px",
      "borderRadiusCorners": {
        "topLeft": "32px",
        "topRight": "32px",
        "bottomRight": "32px",
        "bottomLeft": "32px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://cdn.prod.website-files.com/677e47af64fb5d5668710ca2/6786995d2678dbfb76d97514_favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/677e47af64fb5d5668710ca2/678699ed7c9c6cb242aee2af_og-image.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Eloquent AI'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Request a demo",
      "reasoning": "Button #0 with text 'Request a demo' is the primary CTA due to its action-oriented text and vibrant brand color, which is typical for primary actions."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "All buttons share the same background color, making it impossible to select a secondary button with a different color."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "businesses seeking AI solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Eloquent AI'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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