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Finku Brand Identity

A complete profile of Finku's visual system — colors, typography, components, and personality — extracted from http://finku.id. Built for designers, agents, and AI tools.

Download JSON
Primary
#FFAD31
Accent
#FFAD31
Body Font
DM Sans
Heading
Epilogue

Color Palette

Brand palette extracted from http://finku.id.

primary
#FFAD31
rgb(255, 173, 49)
secondary
#035CDC
rgb(3, 92, 220)
accent
#FFAD31
rgb(255, 173, 49)
background
#272727
rgb(39, 39, 39)
textPrimary
#272727
rgb(39, 39, 39)
link
#012E6E
rgb(1, 46, 110)

Typography

Each font links to its Google Fonts page where available.

primary
DM Sans
heading
Epilogue
DM Sans, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Finku logo
Logo
Finku favicon
Favicon
Finku social image
Social Card

UI Components

Live previews rendered using Finku's actual button styles.

buttonPrimary
background #FFAD31 textColor #272727 borderRadius 100px shadow none
buttonSecondary
background #FFFFFF textColor #272727 borderRadius 100px shadow none

Brand Personality

Tone: modern Energy: medium Audience: young professionals and tech-savvy individuals

Finku Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Finku's primary brand color?

Finku's primary brand color is #FFAD31. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Finku use?

Finku uses DM Sans for body text and Epilogue for headings. Fonts were detected on http://finku.id as part of their live design system.

Does Finku use a light or dark theme?

Finku's primary site uses a light color scheme, with a background of #272727.

Where can I find Finku's logo?

Finku's logo is available directly on their site (http://finku.id). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://finku.id using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Finku.

Methodology

Brand data on this page was extracted from http://finku.id on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Finku.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    },
    {
      "family": "Epilogue",
      "role": "heading"
    },
    {
      "family": "Ubuntu",
      "role": "unknown"
    },
    {
      "family": "Helvetica",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FFAD31",
    "secondary": "#035CDC",
    "accent": "#FFAD31",
    "background": "#272727",
    "textPrimary": "#272727",
    "link": "#012E6E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "Epilogue"
    },
    "fontStacks": {
      "heading": [
        "DM Sans",
        "sans-serif"
      ],
      "body": [
        "Epilogue",
        "sans-serif"
      ],
      "paragraph": [
        "DM Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "20px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "20px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFAD31",
      "textColor": "#272727",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#272727",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/62f28cfb2f69d3709ae6aa45/65a491eb6c755c83b64f67e6_Core.svg",
    "favicon": "https://cdn.prod.website-files.com/62f28cfb2f69d3709ae6aa45/637f46c1749a770401b19583_favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/62f28cfb2f69d3709ae6aa45/682c45197eb5069c49e5359e_Open%20Graph%20Thumbnail.png",
    "logoHref": "/",
    "logoAlt": "Finku"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Finku', confirming it as the primary brand logo.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Hubungi Finku",
      "reasoning": "Button #0 uses the vibrant brand color #FFAD31, which is a strong indicator of a primary CTA. The text 'Hubungi Finku' suggests a direct action, aligning with primary CTA characteristics."
    },
    "secondary": {
      "index": 1,
      "text": "Lihat Detail",
      "reasoning": "Button #1 has a white background, making it less prominent than the vibrant primary button. The text 'Lihat Detail' suggests a secondary action, suitable for a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "young professionals and tech-savvy individuals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Finku', confirming it as the primary brand logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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