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Flaviar Brand Identity

A complete profile of Flaviar's visual system — colors, typography, components, and personality — extracted from https://flaviar.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#A76552
Accent
#A76552
Body Font
Nitti Grotesk
Heading
Nitti Grotesk

Color Palette

Brand palette extracted from https://flaviar.com.

primary
#A76552
rgb(167, 101, 82)
secondary
#AE715E
rgb(174, 113, 94)
accent
#A76552
rgb(167, 101, 82)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#1B1A19
rgb(27, 26, 25)
link
#3E844C
rgb(62, 132, 76)

Typography

Each font links to its Google Fonts page where available.

primary
Nitti Grotesk
Nitti Grotesk Google Fonts →
heading
Nitti Grotesk
Nitti Grotesk Google Fonts →
Malaga, serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Flaviar logo
Logo
Flaviar favicon
Favicon
Flaviar social image
Social Card

UI Components

Live previews rendered using Flaviar's actual button styles.

input
background #292827 textColor #FFFFFF borderColor null borderRadius 2px shadow none
buttonPrimary
background #A76552 textColor #FFFFFF borderRadius 0px shadow none
buttonSecondary
background #F7F6F5 textColor #A76552 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: whiskey enthusiasts and premium spirits consumers

Flaviar Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Flaviar's primary brand color?

Flaviar's primary brand color is #A76552. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Flaviar use?

Flaviar uses Nitti Grotesk as the primary typeface across body and headings.

Does Flaviar use a light or dark theme?

Flaviar's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Flaviar's logo?

Flaviar's logo is available directly on their site (https://flaviar.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://flaviar.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Flaviar.

Methodology

Brand data on this page was extracted from https://flaviar.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Flaviar.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Nitti Grotesk",
      "role": "body"
    },
    {
      "family": "Malaga",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#A76552",
    "secondary": "#AE715E",
    "accent": "#A76552",
    "background": "#FFFFFF",
    "textPrimary": "#1B1A19",
    "link": "#3E844C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Nitti Grotesk",
      "heading": "Nitti Grotesk"
    },
    "fontStacks": {
      "heading": [
        "Malaga",
        "serif"
      ],
      "body": [
        "nitti-grotesk",
        "sans-serif"
      ],
      "paragraph": [
        "nitti-grotesk",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "48px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "2px"
  },
  "components": {
    "input": {
      "background": "#292827",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "2px",
      "borderRadiusCorners": {
        "topLeft": "2px",
        "topRight": "2px",
        "bottomRight": "2px",
        "bottomLeft": "2px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#A76552",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F7F6F5",
      "textColor": "#A76552",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://flaviar.com/cdn/shop/files/flaviar-logo.svg?v=1692194325&width=600",
    "favicon": "https://flaviar.com/cdn/shop/files/flaviar_favicon.d0a8bcf7.png?crop=center&height=32&v=1692193704&width=32",
    "ogImage": "https://flaviar.com/cdn/shop/files/image_29.png?v=1694778656",
    "logoHref": "/",
    "logoAlt": "Flaviar"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 13,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Flaviar'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Sign in",
      "reasoning": "Button #0 'Sign in' uses the vibrant brand color #A76552, making it stand out as the primary call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Create account",
      "reasoning": "Button #1 'Create account' has a different background color #F7F6F5, making it suitable as a secondary option."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "whiskey enthusiasts and premium spirits consumers"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Flaviar'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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