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FrontPage Brand Identity

A complete profile of FrontPage's visual system — colors, typography, components, and personality — extracted from https://front.page. Built for designers, agents, and AI tools.

Download JSON
Primary
#191B4B
Accent
#157BFB
Body Font
Inter
Heading
Inter

Color Palette

Brand palette extracted from https://front.page.

primary
#191B4B
rgb(25, 27, 75)
secondary
#4A5565
rgb(74, 85, 101)
accent
#157BFB
rgb(21, 123, 251)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#157BFB
rgb(21, 123, 251)
link
#157BFB
rgb(21, 123, 251)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Inter
Inter
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

FrontPage logo
Logo

UI Components

Live previews rendered using FrontPage's actual button styles.

input
background transparent textColor #0A0A0A borderColor null borderRadius 0px shadow none
buttonPrimary
background #157BFB textColor #FFFFFF borderRadius 14px shadow none
buttonSecondary
background #FFFFFF textColor #157BFB borderColor #157BFB borderRadius 12px shadow none

Brand Personality

Tone: professional Energy: medium Audience: investors and stock market enthusiasts

FrontPage Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is FrontPage's primary brand color?

FrontPage's primary brand color is #191B4B. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does FrontPage use?

FrontPage uses #157BFB as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does FrontPage use?

FrontPage uses Inter as the primary typeface across body and headings.

Does FrontPage use a light or dark theme?

FrontPage's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find FrontPage's logo?

FrontPage's logo is available directly on their site (https://front.page). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://front.page using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by FrontPage.

Methodology

Brand data on this page was extracted from https://front.page on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by FrontPage.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#191B4B",
    "secondary": "#4A5565",
    "accent": "#157BFB",
    "background": "#FFFFFF",
    "textPrimary": "#157BFB",
    "link": "#157BFB"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter"
      ],
      "body": [
        "Inter",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Inter",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "52px",
      "h2": "52px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#0A0A0A",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#157BFB",
      "textColor": "#FFFFFF",
      "borderRadius": "14px",
      "borderRadiusCorners": {
        "topLeft": "14px",
        "topRight": "14px",
        "bottomRight": "14px",
        "bottomLeft": "14px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#157BFB",
      "borderColor": "#157BFB",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://front.page/assets/fpwordmark-BvE6ciJm.svg",
    "favicon": null,
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Frontpage Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'FrontPage App'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Send Link",
      "reasoning": "Button #0 'Send Link' uses the vibrant brand color #157BFB, indicating it is the primary call-to-action."
    },
    "secondary": {
      "index": 4,
      "text": "Download App",
      "reasoning": "Button #4 'Download App' has a different background color (#FFFFFF) and serves as a secondary action with a border accentuating the brand color."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "investors and stock market enthusiasts"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'FrontPage App'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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