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Global Belly Brand Identity

A complete profile of Global Belly's visual system — colors, typography, components, and personality — extracted from https://globalbelly.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#428BCA
Accent
#FF0000
Body Font
Lato
Heading
Lato

Color Palette

Brand palette extracted from https://globalbelly.com/.

primary
#428BCA
rgb(66, 139, 202)
secondary
#C09853
rgb(192, 152, 83)
accent
#FF0000
rgb(255, 0, 0)
background
#010101
rgb(1, 1, 1)
textPrimary
#010101
rgb(1, 1, 1)
link
#FF0000
rgb(255, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Lato
heading
Lato
Lato
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Global Belly logo
Logo
Global Belly favicon
Favicon

UI Components

Live previews rendered using Global Belly's actual button styles.

buttonPrimary
background #010101 textColor #333333 borderRadius 10px shadow none

Brand Personality

Tone: bold Energy: high Audience: online gaming enthusiasts

Global Belly Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Global Belly's primary brand color?

Global Belly's primary brand color is #428BCA. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Global Belly use?

Global Belly uses #FF0000 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Global Belly use?

Global Belly uses Lato as the primary typeface across body and headings.

Does Global Belly use a light or dark theme?

Global Belly's primary site uses a dark color scheme, with a background of #010101.

Where can I find Global Belly's logo?

Global Belly's logo is available directly on their site (https://globalbelly.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://globalbelly.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Global Belly.

Methodology

Brand data on this page was extracted from https://globalbelly.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Global Belly.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Lato",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#428BCA",
    "secondary": "#C09853",
    "accent": "#FF0000",
    "background": "#010101",
    "textPrimary": "#010101",
    "link": "#FF0000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Lato",
      "heading": "Lato"
    },
    "fontStacks": {
      "heading": [
        "Lato"
      ],
      "body": [
        "Lato"
      ],
      "paragraph": [
        "Lato"
      ]
    },
    "fontSizes": {
      "h1": "14px",
      "h2": "30px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#010101",
      "textColor": "#333333",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://api2-bbr.imgnxa.com/images/dgccwodwnm/logo_4486d455-b324-4690-9dce-16cf60381ede_1774938035670.png",
    "favicon": "https://api2-bbr.imgnxa.com/images/dgccwodwnm/favicon_4486d455-b324-4690-9dce-16cf60381ede_1774938035670.png",
    "ogImage": null,
    "logoHref": "/desktop/home",
    "logoAlt": "Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the page title and URL.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "X",
      "reasoning": "Button #0 is the only button available, making it the default primary CTA despite its muted color scheme."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button available, so no secondary button can be selected."
    },
    "confidence": 0.8
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "online gaming enthusiasts"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.8,
    "colors": 0.9,
    "overall": 0.8500000000000001
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the page title and URL.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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