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Godela Brand Identity

A complete profile of Godela's visual system — colors, typography, components, and personality — extracted from http://godela.ai. Built for designers, agents, and AI tools.

Download JSON
Primary
#E8A845
Accent
#E8A845
Body Font
Instrument Sans
Heading
Instrument Sans

Color Palette

Brand palette extracted from http://godela.ai.

primary
#E8A845
rgb(232, 168, 69)
secondary
#271E12
rgb(39, 30, 18)
accent
#E8A845
rgb(232, 168, 69)
background
#08080A
rgb(8, 8, 10)
textPrimary
#08080A
rgb(8, 8, 10)
link
#F5E9D8
rgb(245, 233, 216)

Typography

Each font links to its Google Fonts page where available.

primary
Instrument Sans
Instrument Sans Google Fonts →
heading
Instrument Sans
Instrument Sans Google Fonts →
Instrument Sans, -apple-system, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Godela logo
Logo
Godela favicon
Favicon
Godela social image
Social Card

UI Components

Live previews rendered using Godela's actual button styles.

buttonPrimary
background #E8A845 textColor #000000 borderRadius 7px shadow none
buttonSecondary
background #08080A textColor #CECDD4 borderColor #2B2B2C borderRadius 7px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals interested in AI solutions

Godela Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Godela's primary brand color?

Godela's primary brand color is #E8A845. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Godela use?

Godela uses Instrument Sans as the primary typeface across body and headings.

Does Godela use a light or dark theme?

Godela's primary site uses a dark color scheme, with a background of #08080A.

Where can I find Godela's logo?

Godela's logo is available directly on their site (http://godela.ai). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://godela.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Godela.

Methodology

Brand data on this page was extracted from http://godela.ai on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Godela.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Instrument Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#E8A845",
    "secondary": "#271E12",
    "accent": "#E8A845",
    "background": "#08080A",
    "textPrimary": "#08080A",
    "link": "#F5E9D8"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Instrument Sans",
      "heading": "Instrument Sans"
    },
    "fontStacks": {
      "heading": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ],
      "body": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ],
      "paragraph": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "34.4px",
      "body": "17px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E8A845",
      "textColor": "#000000",
      "borderRadius": "7px",
      "borderRadiusCorners": {
        "topLeft": "7px",
        "topRight": "7px",
        "bottomRight": "7px",
        "bottomLeft": "7px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#08080A",
      "textColor": "#CECDD4",
      "borderColor": "#2B2B2C",
      "borderRadius": "7px",
      "borderRadiusCorners": {
        "topLeft": "7px",
        "topRight": "7px",
        "bottomRight": "7px",
        "bottomLeft": "7px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/png;base64,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",
    "favicon": "https://godela.ai/favicon-32.png",
    "ogImage": "https://godela.ai/lovable-uploads/a6733eff-aa09-4190-8f20-c8806df21193.png",
    "logoHref": "#"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the URL and page title ('Godela').",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Request a Pilot →",
      "reasoning": "Button #1 has a vibrant brand color (#E8A845) and action-oriented text ('Request a Pilot'), making it the primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Contact us →",
      "reasoning": "Button #0 has a different, darker background color (#08080A) and less prominent text ('Contact us'), making it suitable as a secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals interested in AI solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the URL and page title ('Godela').",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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