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Haladir Brand Identity

A complete profile of Haladir's visual system — colors, typography, components, and personality — extracted from https://www.haladir.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#000000
Accent
#101828
Body Font
Geist
Heading
Geist

Color Palette

Brand palette extracted from https://www.haladir.com/.

primary
#000000
rgb(0, 0, 0)
accent
#101828
rgb(16, 24, 40)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#101828
rgb(16, 24, 40)
link
#101828
rgb(16, 24, 40)

Typography

Each font links to its Google Fonts page where available.

primary
Geist
heading
Geist
Geist, Helvetica Neue, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Haladir favicon
Favicon
Haladir social image
Social Card

Brand Personality

Tone: professional Energy: medium Audience: unknown

Haladir Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Haladir's primary brand color?

Haladir's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Haladir use?

Haladir uses #101828 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Haladir use?

Haladir uses Geist as the primary typeface across body and headings.

Does Haladir use a light or dark theme?

Haladir's primary site uses a light color scheme, with a background of #FFFFFF.

How was this brand profile generated?

This profile was extracted from https://www.haladir.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Haladir.

Methodology

Brand data on this page was extracted from https://www.haladir.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Haladir.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist",
      "count": 16
    },
    {
      "family": "Helvetica Neue",
      "count": 16
    },
    {
      "family": "Arial",
      "count": 16
    },
    {
      "family": "sans-serif",
      "count": 16
    }
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#101828",
    "background": "#FFFFFF",
    "textPrimary": "#101828",
    "link": "#101828"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "Geist"
    },
    "fontStacks": {
      "body": [
        "Geist",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "heading": [
        "Geist",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Geist",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": null,
    "favicon": "https://www.haladir.com/haladir_icon.png",
    "ogImage": "https://haladir.com/haladir_icon.webp"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "unknown",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0,
    "overall": 0
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "LLM failed",
        "confidence": 0
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false,
      "error": "LLM call failed or returned fallback values"
    }
  }
}

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