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Health Harbor Brand Identity

A complete profile of Health Harbor's visual system — colors, typography, components, and personality — extracted from https://healthharbor.co/. Built for designers, agents, and AI tools.

Download JSON
Primary
#113224
Accent
#05A105
Body Font
Onest
Heading
DM Sans

Color Palette

Brand palette extracted from https://healthharbor.co/.

primary
#113224
rgb(17, 50, 36)
secondary
#3898EC
rgb(56, 152, 236)
accent
#05A105
rgb(5, 161, 5)
background
#F0F2ED
rgb(240, 242, 237)
textPrimary
#07301E
rgb(7, 48, 30)
link
#07301E
rgb(7, 48, 30)

Typography

Each font links to its Google Fonts page where available.

primary
Onest
heading
DM Sans
Onest, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Health Harbor logo
Logo
Health Harbor favicon
Favicon

UI Components

Live previews rendered using Health Harbor's actual button styles.

buttonPrimary
background #05A105 textColor #FFFFFF borderRadius 200px shadow none
buttonSecondary
background #FFFFFF textColor #FFFFFF borderColor #07301E borderRadius 200px shadow none

Brand Personality

Tone: professional Energy: medium Audience: healthcare professionals and patients

Health Harbor Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Health Harbor's primary brand color?

Health Harbor's primary brand color is #113224. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Health Harbor use?

Health Harbor uses #05A105 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Health Harbor use?

Health Harbor uses Onest for body text and DM Sans for headings. Fonts were detected on https://healthharbor.co/ as part of their live design system.

Does Health Harbor use a light or dark theme?

Health Harbor's primary site uses a light color scheme, with a background of #F0F2ED.

Where can I find Health Harbor's logo?

Health Harbor's logo is available directly on their site (https://healthharbor.co/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://healthharbor.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Health Harbor.

Methodology

Brand data on this page was extracted from https://healthharbor.co/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Health Harbor.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Onest",
      "role": "body"
    },
    {
      "family": "DM Sans",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#113224",
    "secondary": "#3898EC",
    "accent": "#05A105",
    "background": "#F0F2ED",
    "textPrimary": "#07301E",
    "link": "#07301E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Onest",
      "heading": "DM Sans"
    },
    "fontStacks": {
      "heading": [
        "Onest",
        "sans-serif"
      ],
      "body": [
        "Onest",
        "sans-serif"
      ],
      "paragraph": [
        "DM Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#05A105",
      "textColor": "#FFFFFF",
      "borderRadius": "200px",
      "borderRadiusCorners": {
        "topLeft": "200px",
        "topRight": "200px",
        "bottomRight": "200px",
        "bottomLeft": "200px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#FFFFFF",
      "borderColor": "#07301E",
      "borderRadius": "200px",
      "borderRadiusCorners": {
        "topLeft": "200px",
        "topRight": "200px",
        "bottomRight": "200px",
        "bottomLeft": "200px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://healthharbor.co/webflow/images/Health-Harbor.svg",
    "favicon": "https://healthharbor.co/webflow/images/favicon.png",
    "ogImage": null,
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 4,
    "reasoning": "Selected #4 because it is visible, located in the header, links to the homepage, and matches the brand name 'Health Harbor'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Book Discovery Call",
      "reasoning": "Button #1 uses a vibrant green color (#05A105), which is typically used for primary CTAs. The text 'Book Discovery Call' is action-oriented, making it a strong candidate for the primary button."
    },
    "secondary": {
      "index": 3,
      "text": "Sign In",
      "reasoning": "Button #3 has a different background color (#FFFFFF) and serves a secondary function ('Sign In'), which is common for secondary actions."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "healthcare professionals and patients"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 4,
        "selectedLogoReasoning": "Selected #4 because it is visible, located in the header, links to the homepage, and matches the brand name 'Health Harbor'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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