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Hyperpad Brand Identity

A complete profile of Hyperpad's visual system — colors, typography, components, and personality — extracted from http://www.hyperpad.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#030213
Accent
#01BB78
Body Font
Poppins
Heading
Poppins

Color Palette

Brand palette extracted from http://www.hyperpad.com.

primary
#030213
rgb(3, 2, 19)
secondary
#01BB78
rgb(1, 187, 120)
accent
#01BB78
rgb(1, 187, 120)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#002325
rgb(0, 35, 37)
link
#002325
rgb(0, 35, 37)

Typography

Each font links to its Google Fonts page where available.

primary
Poppins
heading
Poppins
Poppins, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Hyperpad logo
Logo
Hyperpad favicon
Favicon

UI Components

Live previews rendered using Hyperpad's actual button styles.

input
background #FFFFFF textColor #333333 borderColor #CCCCCC borderRadius 999px shadow none
buttonPrimary
background #01BB78 textColor #202020 borderRadius 8px shadow none
buttonSecondary
background #ECECF0 textColor #FFFFFF borderRadius 0px shadow none

Brand Personality

Tone: modern Energy: high Audience: creative professionals and hobbyists interested in game development on iPad

Hyperpad Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Hyperpad's primary brand color?

Hyperpad's primary brand color is #030213. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Hyperpad use?

Hyperpad uses #01BB78 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Hyperpad use?

Hyperpad uses Poppins as the primary typeface across body and headings.

Does Hyperpad use a light or dark theme?

Hyperpad's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Hyperpad's logo?

Hyperpad's logo is available directly on their site (http://www.hyperpad.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.hyperpad.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Hyperpad.

Methodology

Brand data on this page was extracted from http://www.hyperpad.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Hyperpad.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#030213",
    "secondary": "#01BB78",
    "accent": "#01BB78",
    "background": "#FFFFFF",
    "textPrimary": "#002325",
    "link": "#002325"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "Poppins",
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#333333",
      "borderColor": "#CCCCCC",
      "borderRadius": "999px",
      "borderRadiusCorners": {
        "topLeft": "999px",
        "topRight": "999px",
        "bottomRight": "999px",
        "bottomLeft": "999px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#01BB78",
      "textColor": "#202020",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#ECECF0",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/636b51a7cf423a2f59a21f7c/68d6b0e7f395ecda0380ec6e_Logo%20light.png",
    "favicon": "https://cdn.prod.website-files.com/636b51a7cf423a2f59a21f7c/636b51a7cf423ace4da21fed_Hyperpad.png",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "A rocket followed by the text: hyperPad"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'hyperPad' with a logo that links to the homepage.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 10,
      "text": "DOWNLOAD NOW",
      "reasoning": "Button #3 has a vibrant green background (#01BB78), which is the brand color, and the text 'DOWNLOAD NOW' is action-oriented, making it the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Learn MoreGet App",
      "reasoning": "Button #1 has a different background color (#ECECF0) and offers a secondary action with 'Learn More/Get App', making it suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "creative professionals and hobbyists interested in game development on iPad"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'hyperPad' with a logo that links to the homepage.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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