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inai Brand Identity

A complete profile of inai's visual system — colors, typography, components, and personality — extracted from https://www.inai.io. Built for designers, agents, and AI tools.

Download JSON
Primary
#0053B9
Accent
#6F51FF
Body Font
Inter
Heading
Plus Jakarta Sans

Color Palette

Brand palette extracted from https://www.inai.io.

primary
#0053B9
rgb(0, 83, 185)
secondary
#1863DC
rgb(24, 99, 220)
accent
#6F51FF
rgb(111, 81, 255)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#030F48
rgb(3, 15, 72)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Plus Jakarta Sans
Plus Jakarta Sans Google Fonts →
Poppins, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

inai logo
Logo
inai favicon
Favicon

UI Components

Live previews rendered using inai's actual button styles.

input
background #FFFFFF textColor #000000 borderColor null borderRadius 0px shadow none
buttonPrimary
background #6F51FF textColor #FFFFFF borderColor #FFFFFF borderRadius 100px shadow none
buttonSecondary
background #FFFFFF textColor #000000 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: global businesses

inai Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is inai's primary brand color?

inai's primary brand color is #0053B9. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does inai use?

inai uses #6F51FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does inai use?

inai uses Inter for body text and Plus Jakarta Sans for headings. Fonts were detected on https://www.inai.io as part of their live design system.

Does inai use a light or dark theme?

inai's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find inai's logo?

inai's logo is available directly on their site (https://www.inai.io). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.inai.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by inai.

Methodology

Brand data on this page was extracted from https://www.inai.io on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by inai.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Plus Jakarta Sans",
      "role": "heading"
    },
    {
      "family": "Poppins",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0053B9",
    "secondary": "#1863DC",
    "accent": "#6F51FF",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#030F48"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Plus Jakarta Sans"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "45px",
      "h2": "52px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#6F51FF",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://inai.io/hubfs/inai%20logo%20-%20dark.png",
    "favicon": "https://inai.io/hubfs/inai_logo_horizontal_black%20(1).png",
    "ogImage": null,
    "logoAlt": "inai logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 2,
    "reasoning": "Selected #0 because it matches the favicon and has alt text 'inai logo', indicating it represents the brand.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "Learn more",
      "reasoning": "Button #1 has a vibrant blue color (#6F51FF) and action-oriented text 'Learn more', making it a strong candidate for the primary CTA."
    },
    "secondary": {
      "index": 7,
      "text": "Talk to sales",
      "reasoning": "Button #7 has a different background color (#FFFFFF) and offers a secondary action 'Talk to sales', suitable for a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "global businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it matches the favicon and has alt text 'inai logo', indicating it represents the brand.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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