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Juro Brand Identity

A complete profile of Juro's visual system — colors, typography, components, and personality — extracted from https://juro.com/?ref=startups.gallery. Built for designers, agents, and AI tools.

Download JSON
Primary
#C7F268
Accent
#C7F268
Body Font
Gt Walsheim
Heading
Gt Walsheim

Color Palette

Brand palette extracted from https://juro.com/?ref=startups.gallery.

primary
#C7F268
rgb(199, 242, 104)
secondary
#14C996
rgb(20, 201, 150)
accent
#C7F268
rgb(199, 242, 104)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#F4E8FC
rgb(244, 232, 252)

Typography

Each font links to its Google Fonts page where available.

primary
Gt Walsheim
Gt Walsheim Google Fonts →
heading
Gt Walsheim
Gt Walsheim Google Fonts →
Inferi, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Juro logo
Logo
Juro favicon
Favicon
Juro social image
Social Card

UI Components

Live previews rendered using Juro's actual button styles.

buttonPrimary
background #C7F268 textColor #231F20 borderRadius 16px shadow none
buttonSecondary
background #FFFFFF textColor #121212 borderRadius 16px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Juro Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Juro's primary brand color?

Juro's primary brand color is #C7F268. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Juro use?

Juro uses Gt Walsheim as the primary typeface across body and headings.

Does Juro use a light or dark theme?

Juro's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Juro's logo?

Juro's logo is available directly on their site (https://juro.com/?ref=startups.gallery). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://juro.com/?ref=startups.gallery using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Juro.

Methodology

Brand data on this page was extracted from https://juro.com/?ref=startups.gallery on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Juro.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Gt Walsheim",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#C7F268",
    "secondary": "#14C996",
    "accent": "#C7F268",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#F4E8FC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Gt Walsheim",
      "heading": "Gt Walsheim"
    },
    "fontStacks": {
      "heading": [
        "Inferi",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Gt Walsheim",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Gt Walsheim",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "48px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "16px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#C7F268",
      "textColor": "#231F20",
      "borderRadius": "16px",
      "borderRadiusCorners": {
        "topLeft": "16px",
        "topRight": "16px",
        "bottomRight": "16px",
        "bottomLeft": "16px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#121212",
      "borderRadius": "16px",
      "borderRadiusCorners": {
        "topLeft": "16px",
        "topRight": "16px",
        "bottomRight": "16px",
        "bottomLeft": "16px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22100%25%22%20viewBox%3D%220%200%2066%2027%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M56.17%200C59.94%200.144526%2063.2204%201.67891%2064.9883%205.55237C67.5351%2011.1263%2064.7661%2018.4704%2057.2784%2019.3472C54.2683%2019.6989%2051.4801%2019.0871%2049.1246%2017.0733C46.5537%2014.8743%2045.6173%2011.9838%2045.9254%208.66931C46.3937%203.66373%2050.3215%200.0578104%2056.17%200ZM55.8569%2015.1511C58.1004%2015.1537%2059.9378%2013.8578%2060.5278%2011.6755C60.7762%2010.7527%2060.8478%209.72917%2060.7572%208.77273C60.4441%205.50901%2057.2715%203.48067%2054.2205%204.56702C52.0774%205.33076%2051.1432%207.03617%2050.9141%209.21594C50.5722%2012.4919%2052.7869%2015.1489%2055.8569%2015.1511Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M14.2556%200.412109C15.8659%200.412109%2017.4355%200.412109%2019.0888%200.412109C19.0888%200.648168%2019.0888%200.86014%2019.0888%201.07452C19.0888%204.42511%2019.0816%207.7758%2019.096%2011.1288C19.0983%2011.6443%2019.139%2012.179%2019.268%2012.6752C19.7553%2014.5155%2021.3154%2015.5176%2023.3844%2015.3731C25.1404%2015.25%2026.4927%2013.9711%2026.7437%2012.1765C26.801%2011.7622%2026.8295%2011.3382%2026.8295%2010.9191C26.8368%207.66725%2026.8343%204.41789%2026.8343%201.16605C26.8343%200.929993%2026.8343%200.696343%2026.8343%200.426561C28.4827%200.426561%2030.0643%200.426561%2031.677%200.426561C31.6937%200.614445%2031.7178%200.771014%2031.7178%200.925175C31.7058%204.57696%2031.799%208.23347%2031.6484%2011.8778C31.4837%2015.9293%2028.5448%2018.885%2024.5384%2019.3449C22.0943%2019.6269%2019.7673%2019.3305%2017.6649%2017.9601C15.5099%2016.5533%2014.3129%2014.4985%2014.2413%2011.943C14.1338%208.17309%2014.2054%204.39862%2014.2006%200.626488C14.203%200.571087%2014.2293%200.513278%2014.2556%200.412109Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M44.478%204.47368C44.0122%204.53136%2043.5796%204.56765%2043.1521%204.64473C41.2169%204.98902%2040.1344%206.23677%2040.1227%208.21934C40.0986%2011.6109%2040.1129%2015.0024%2040.1129%2018.3965C40.1129%2018.6133%2040.1129%2018.8275%2040.1129%2019.0758C38.4549%2019.0758%2036.8543%2019.0758%2035.2224%2019.0758C35.2106%2018.9335%2035.1939%2018.8179%2035.1939%2018.7023C35.1939%2015.1084%2035.158%2011.5168%2035.2034%207.9229C35.2534%203.96784%2037.4564%201.42896%2041.4343%200.687064C42.4211%200.503998%2043.4316%200.448596%2044.478%200.330566C44.478%201.80232%2044.478%203.1344%2044.478%204.47368Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M10.0176%201.00467V0.412109H4.838V4.98388V5.74281C4.838%206.69668%204.83812%207.65023%204.83828%208.6041C4.83872%2011.4647%204.83917%2014.3248%204.83559%2017.1844C4.83559%2017.6058%204.81169%2018.0275%204.76632%2018.4466C4.52738%2020.6675%203.51813%2022.1622%200.516049%2022.3081C0.341065%2022.3164%200.168932%2022.3167%200%2022.309V26.9923C2.48287%2027.0761%204.78704%2026.4579%206.75646%2024.8228C9.06675%2022.9029%2010.0128%2020.3422%2010.0152%2017.382C10.0188%2013.2883%2010.0184%209.19344%2010.0179%205.09886C10.0178%203.73412%2010.0176%202.36931%2010.0176%201.00467Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
    "favicon": "https://cdn.prod.website-files.com/612c95056c9d4b399ddfd2ef/6675653b96b889bf73758c55_juro-favicon-2.png",
    "ogImage": "https://cdn.prod.website-files.com/612c95056c9d4b399ddfd2ef/681b76bdf3051d222fd5d9cc_photo_2025-05-07_18-05-20.jpg",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 19,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Juro'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get a demo",
      "reasoning": "Button #0 is the primary CTA because it uses the vibrant brand color #C7F268 and has action-oriented text 'Get a demo', making it stand out as the main call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Get a demo",
      "reasoning": "Button #1 is selected as the secondary CTA because it has a different background color (#FFFFFF) and offers the same action, providing an alternative style for the same function."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Juro'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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