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Kapacity.io Brand Identity

A complete profile of Kapacity.io's visual system — colors, typography, components, and personality — extracted from https://kapacity.io. Built for designers, agents, and AI tools.

Download JSON
Primary
#152B45
Accent
#1F3B62
Body Font
Inter
Heading
Redhat Display

Color Palette

Brand palette extracted from https://kapacity.io.

primary
#152B45
rgb(21, 43, 69)
secondary
#C7CFDB
rgb(199, 207, 219)
accent
#1F3B62
rgb(31, 59, 98)
background
#172F49
rgb(23, 47, 73)
textPrimary
#172F49
rgb(23, 47, 73)
link
#172F49
rgb(23, 47, 73)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Redhat Display
Redhat Display Google Fonts →
Redhatdisplay, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Kapacity.io logo
Logo
Kapacity.io favicon
Favicon
Kapacity.io social image
Social Card

UI Components

Live previews rendered using Kapacity.io's actual button styles.

input
background #33485F textColor #F5F5F5 borderColor #516377 borderRadius 50px shadow none
buttonPrimary
background #1F3B62 textColor #FFFFFF borderRadius 50px shadow none
buttonSecondary
background #172F49 textColor #F5F5F5 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals

Kapacity.io Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Kapacity.io's primary brand color?

Kapacity.io's primary brand color is #152B45. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Kapacity.io use?

Kapacity.io uses #1F3B62 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Kapacity.io use?

Kapacity.io uses Inter for body text and Redhat Display for headings. Fonts were detected on https://kapacity.io as part of their live design system.

Does Kapacity.io use a light or dark theme?

Kapacity.io's primary site uses a dark color scheme, with a background of #172F49.

Where can I find Kapacity.io's logo?

Kapacity.io's logo is available directly on their site (https://kapacity.io). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://kapacity.io using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Kapacity.io.

Methodology

Brand data on this page was extracted from https://kapacity.io on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Kapacity.io.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Redhat Display",
      "role": "heading"
    },
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Georgia",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#152B45",
    "secondary": "#C7CFDB",
    "accent": "#1F3B62",
    "background": "#172F49",
    "textPrimary": "#172F49",
    "link": "#172F49"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Redhat Display"
    },
    "fontStacks": {
      "heading": [
        "Redhatdisplay",
        "sans-serif"
      ],
      "body": [
        "Redhatdisplay",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "Georgia",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "40px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#33485F",
      "textColor": "#F5F5F5",
      "borderColor": "#516377",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#1F3B62",
      "textColor": "#FFFFFF",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#172F49",
      "textColor": "#F5F5F5",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/64ff3d3d631654197223cbc8/675441409f5cd35e74d6a626_Kapacity-EH%20Lockup-White-Gold.svg",
    "favicon": "https://cdn.prod.website-files.com/64ff3d3d631654197223cbc8/6511719ccf6103bc77874429_Favicon_Kapacity.png",
    "ogImage": "https://cdn.prod.website-files.com/64ff3d3d631654197223cbc8/650727249f7d88494cdb78ac_Large_home.png",
    "logoHref": "/",
    "logoAlt": "Kapacity.io part of EnergyHub logo white and gold"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 14,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand 'Kapacity.io'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Submit",
      "reasoning": "Button #3 has a distinct background color (#1F3B62) and action-oriented text ('Submit'), making it stand out as the primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Book demoRead more",
      "reasoning": "Button #0 is selected as secondary due to its similar text but different color group (#172F49) compared to the primary button."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand 'Kapacity.io'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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