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Kitemaker Brand Identity

A complete profile of Kitemaker's visual system — colors, typography, components, and personality — extracted from https://kitemaker.co. Built for designers, agents, and AI tools.

Download JSON
Primary
#0081F1
Accent
#FF0000
Body Font
Inter
Heading
Adapter PE Display Web

Color Palette

Brand palette extracted from https://kitemaker.co.

primary
#0081F1
rgb(0, 129, 241)
accent
#FF0000
rgb(255, 0, 0)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#171717
rgb(23, 23, 23)
link
#FF0000
rgb(255, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Adapter PE Display Web
Adapter PE Display Web Google Fonts →
Adapter PE Display Web, Inter, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Kitemaker logo
Logo
Kitemaker favicon
Favicon
Kitemaker social image
Social Card

Brand Personality

Tone: modern Energy: medium Audience: tech professionals

Kitemaker Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Kitemaker's primary brand color?

Kitemaker's primary brand color is #0081F1. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Kitemaker use?

Kitemaker uses #FF0000 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Kitemaker use?

Kitemaker uses Inter for body text and Adapter PE Display Web for headings. Fonts were detected on https://kitemaker.co as part of their live design system.

Does Kitemaker use a light or dark theme?

Kitemaker's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Kitemaker's logo?

Kitemaker's logo is available directly on their site (https://kitemaker.co). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://kitemaker.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Kitemaker.

Methodology

Brand data on this page was extracted from https://kitemaker.co on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Kitemaker.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Adapter PE Display Web",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#0081F1",
    "accent": "#FF0000",
    "background": "#FFFFFF",
    "textPrimary": "#171717",
    "link": "#FF0000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Adapter PE Display Web"
    },
    "fontStacks": {
      "heading": [
        "Adapter PE Display Web",
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Adapter PE Display Web",
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "110px",
      "h2": "32px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {},
  "images": {
    "logo": "https://kitemaker.co/_next/static/media/logo_full_on_white.2b94d42e.svg",
    "favicon": "https://kitemaker.co/favicon-16x16.png",
    "ogImage": "https://kitemaker.co/images/meta/default.png",
    "logoHref": "/",
    "logoAlt": "Kitemaker logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage. The alt text matches the brand name 'Kitemaker', making it the primary brand logo.",
    "confidence": 0.95,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage. The alt text matches the brand name 'Kitemaker', making it the primary brand logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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