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Landed Brand Identity

A complete profile of Landed's visual system — colors, typography, components, and personality — extracted from http://www.landed.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#009B69
Accent
#009B69
Body Font
Archivo
Heading
PP Neue Montreal

Color Palette

Brand palette extracted from http://www.landed.com.

primary
#009B69
rgb(0, 155, 105)
accent
#009B69
rgb(0, 155, 105)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Archivo
heading
PP Neue Montreal
PP Neue Montreal Google Fonts →
sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Landed favicon
Favicon
Landed social image
Social Card

UI Components

Live previews rendered using Landed's actual button styles.

buttonPrimary
background #009B69 textColor #0000EE borderRadius 999px shadow none

Brand Personality

Tone: professional Energy: medium Audience: unknown

Landed Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Landed's primary brand color?

Landed's primary brand color is #009B69. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Landed use?

Landed uses Archivo for body text and PP Neue Montreal for headings. Fonts were detected on http://www.landed.com as part of their live design system.

Does Landed use a light or dark theme?

Landed's primary site uses a light color scheme, with a background of #FFFFFF.

How was this brand profile generated?

This profile was extracted from http://www.landed.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Landed.

Methodology

Brand data on this page was extracted from http://www.landed.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Landed.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Archivo",
      "role": "body"
    },
    {
      "family": "PP Neue Montreal",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#009B69",
    "accent": "#009B69",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Archivo",
      "heading": "PP Neue Montreal"
    },
    "fontStacks": {
      "heading": [
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Archivo",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "12px",
      "h2": "80px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "24px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#009B69",
      "textColor": "#0000EE",
      "borderRadius": "999px",
      "borderRadiusCorners": {
        "topLeft": "999px",
        "topRight": "999px",
        "bottomRight": "999px",
        "bottomLeft": "999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": null,
    "favicon": "https://framerusercontent.com/images/dy0MJUqzN46YEHkhALJzaOrnY.webp",
    "ogImage": "https://framerusercontent.com/images/P037pBqHwXE6nneqG5pEHwkzkKM.jpg"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Book a Call",
      "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant brand color (#009B69) and has action-oriented text ('Book a Call'). This aligns with typical primary CTA characteristics."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "Both buttons have the same background color (#009B69), which is not allowed for primary and secondary differentiation. Therefore, no valid secondary button exists."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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