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Liyfe Brand Identity

A complete profile of Liyfe's visual system — colors, typography, components, and personality — extracted from https://pac3.eu. Built for designers, agents, and AI tools.

Download JSON
Primary
#00446F
Accent
#00D9B5
Body Font
Ubuntu
Heading
Ubuntu

Color Palette

Brand palette extracted from https://pac3.eu.

primary
#00446F
rgb(0, 68, 111)
secondary
#0099E6
rgb(0, 153, 230)
accent
#00D9B5
rgb(0, 217, 181)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#6C757D
rgb(108, 117, 125)

Typography

Each font links to its Google Fonts page where available.

primary
Ubuntu
heading
Ubuntu
Ubuntu, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Liyfe logo
Logo
Liyfe favicon
Favicon

UI Components

Live previews rendered using Liyfe's actual button styles.

input
background #000000 textColor #828282 borderColor null borderRadius 5px shadow none
buttonPrimary
background #0099E6 textColor #004570 borderRadius 20px shadow none
buttonSecondary
background #FFFFFF textColor #00D9B5 borderRadius 10px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals

Liyfe Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Liyfe's primary brand color?

Liyfe's primary brand color is #00446F. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Liyfe use?

Liyfe uses #00D9B5 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Liyfe use?

Liyfe uses Ubuntu as the primary typeface across body and headings.

Does Liyfe use a light or dark theme?

Liyfe's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Liyfe's logo?

Liyfe's logo is available directly on their site (https://pac3.eu). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://pac3.eu using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Liyfe.

Methodology

Brand data on this page was extracted from https://pac3.eu on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Liyfe.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Ubuntu",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#00446F",
    "secondary": "#0099E6",
    "accent": "#00D9B5",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#6C757D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Ubuntu",
      "heading": "Ubuntu"
    },
    "fontStacks": {
      "heading": [
        "Ubuntu",
        "sans-serif"
      ],
      "body": [
        "Ubuntu",
        "sans-serif"
      ],
      "paragraph": [
        "Ubuntu",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "20px",
      "h2": "50px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {
    "input": {
      "background": "#000000",
      "textColor": "#828282",
      "borderColor": null,
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#0099E6",
      "textColor": "#004570",
      "borderRadius": "20px",
      "borderRadiusCorners": {
        "topLeft": "20px",
        "topRight": "20px",
        "bottomRight": "20px",
        "bottomLeft": "20px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#00D9B5",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "http://www.pac3.eu/app/uploads/2019/09/header-logo.svg",
    "favicon": "https://pac3.eu/app/themes/pac/ico/favicon.ico",
    "ogImage": null,
    "logoHref": "https://pac3.eu",
    "logoAlt": "PAC3"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'PAC3'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Market Access\n                                     In-depth market knowledge and strategic financial",
      "reasoning": "Button #3 has a vibrant blue background (#0099E6) and offers a service ('Market Access'), making it a strong candidate for the primary CTA."
    },
    "secondary": {
      "index": 5,
      "text": "Read More",
      "reasoning": "Button #5 has a white background (#FFFFFF) with a contrasting text color, making it suitable as a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'PAC3'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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