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Mesh Brand Identity

A complete profile of Mesh's visual system — colors, typography, components, and personality — extracted from http://www.usemesh.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#345DEF
Accent
#345DEF
Body Font
Metrik Trial Medium
Heading
Metrik Trial Bold

Color Palette

Brand palette extracted from http://www.usemesh.com.

primary
#345DEF
rgb(52, 93, 239)
accent
#345DEF
rgb(52, 93, 239)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#211F1C
rgb(33, 31, 28)
link
#64748B
rgb(100, 116, 139)

Typography

Each font links to its Google Fonts page where available.

primary
Metrik Trial Medium
Metrik Trial Medium Google Fonts →
heading
Metrik Trial Bold
Metrik Trial Bold Google Fonts →
Metrik Trial Bold, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Mesh favicon
Favicon
Mesh social image
Social Card

UI Components

Live previews rendered using Mesh's actual button styles.

buttonPrimary
background #345DEF textColor #0000EE borderRadius 8px shadow none

Brand Personality

Tone: modern Energy: medium Audience: startups and business founders

Mesh Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Mesh's primary brand color?

Mesh's primary brand color is #345DEF. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Mesh use?

Mesh uses Metrik Trial Medium for body text and Metrik Trial Bold for headings. Fonts were detected on http://www.usemesh.com as part of their live design system.

Does Mesh use a light or dark theme?

Mesh's primary site uses a light color scheme, with a background of #FFFFFF.

How was this brand profile generated?

This profile was extracted from http://www.usemesh.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Mesh.

Methodology

Brand data on this page was extracted from http://www.usemesh.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Mesh.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Metrik Trial Medium",
      "role": "body"
    },
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Metrik Trial Bold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#345DEF",
    "accent": "#345DEF",
    "background": "#FFFFFF",
    "textPrimary": "#211F1C",
    "link": "#64748B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Metrik Trial Medium",
      "heading": "Metrik Trial Bold"
    },
    "fontStacks": {
      "heading": [
        "Metrik Trial Bold",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Metrik Trial Bold",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "20px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "24px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#345DEF",
      "textColor": "#0000EE",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": null,
    "favicon": "https://framerusercontent.com/images/4a5MT0r0MfzaLYbojQ7INTC8XM.svg",
    "ogImage": "https://framerusercontent.com/assets/xicLKKaUwZ8Z8GT5k7cOJgYh8AM.png"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get a demo",
      "reasoning": "The button 'Get a demo' uses a vibrant blue color (#345DEF), which is a strong indicator of a primary call-to-action. The color is consistent with the brand's primary color, making it the most prominent action on the page."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button can be selected. The primary button's color is unique, and no other button with a different color exists."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "startups and business founders"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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