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Million Marker Brand Identity

A complete profile of Million Marker's visual system — colors, typography, components, and personality — extracted from https://www.millionmarker.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#1B365D
Accent
#15B0F2
Body Font
Overpass Variable
Heading
Overpass Variable

Color Palette

Brand palette extracted from https://www.millionmarker.com/.

primary
#1B365D
rgb(27, 54, 93)
secondary
#24416B
rgb(36, 65, 107)
accent
#15B0F2
rgb(21, 176, 242)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#15B0F2
rgb(21, 176, 242)
link
#15B0F2
rgb(21, 176, 242)

Typography

Each font links to its Google Fonts page where available.

primary
Overpass Variable
Overpass Variable Google Fonts →
heading
Overpass Variable
Overpass Variable Google Fonts →
Chivo Variable, ui-sans-serif, system-ui, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Million Marker logo
Logo
Million Marker favicon
Favicon

UI Components

Live previews rendered using Million Marker's actual button styles.

input
background #FFFFFF textColor #09090B borderColor #E4E4E7 borderRadius 6px shadow none
buttonPrimary
background #15B0F2 textColor #F9FAFB borderRadius 6px shadow none
buttonSecondary
background #FFFFFF textColor #1B365D borderRadius 6px shadow none

Brand Personality

Tone: professional Energy: medium Audience: Individuals concerned about fertility and health exposure.

Million Marker Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Million Marker's primary brand color?

Million Marker's primary brand color is #1B365D. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Million Marker use?

Million Marker uses #15B0F2 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Million Marker use?

Million Marker uses Overpass Variable as the primary typeface across body and headings.

Does Million Marker use a light or dark theme?

Million Marker's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Million Marker's logo?

Million Marker's logo is available directly on their site (https://www.millionmarker.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.millionmarker.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Million Marker.

Methodology

Brand data on this page was extracted from https://www.millionmarker.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Million Marker.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Overpass Variable",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#1B365D",
    "secondary": "#24416B",
    "accent": "#15B0F2",
    "background": "#FFFFFF",
    "textPrimary": "#15B0F2",
    "link": "#15B0F2"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Overpass Variable",
      "heading": "Overpass Variable"
    },
    "fontStacks": {
      "heading": [
        "Chivo Variable",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "Overpass Variable",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Overpass Variable",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "36px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#09090B",
      "borderColor": "#E4E4E7",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#15B0F2",
      "textColor": "#F9FAFB",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#1B365D",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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59.94-1.3%200-.51-.31-1.17-.94-1.17h-2.64v2.48h2.64Z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fg%3E%3C!----%3E%3C%2Fsvg%3E",
    "favicon": "https://millionmarker.com/apple-touch-icon.png",
    "ogImage": null,
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Million Marker'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Buy now",
      "reasoning": "Button #0 ('Buy now') is the primary CTA due to its vibrant blue color (#15B0F2), which matches the brand's accent color, and its action-oriented text encouraging purchase."
    },
    "secondary": {
      "index": 3,
      "text": "Subscribe",
      "reasoning": "Button #3 ('Subscribe') is selected as the secondary CTA because it has a different background color (#FFFFFF) and offers a supportive action to the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "Individuals concerned about fertility and health exposure."
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Million Marker'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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