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MyVR Brand Identity

A complete profile of MyVR's visual system — colors, typography, components, and personality — extracted from http://myvr.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#D5F2F2
Accent
#007A67
Body Font
Arial
Heading
Figtree

Color Palette

Brand palette extracted from http://myvr.com.

primary
#D5F2F2
rgb(213, 242, 242)
secondary
#5F1632
rgb(95, 22, 50)
accent
#007A67
rgb(0, 122, 103)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#101010
rgb(16, 16, 16)
link
#007A67
rgb(0, 122, 103)

Typography

Each font links to its Google Fonts page where available.

primary
Arial
heading
Figtree
Figtree, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

MyVR logo
Logo
MyVR favicon
Favicon
MyVR social image
Social Card

UI Components

Live previews rendered using MyVR's actual button styles.

buttonPrimary
background #007A67 textColor #FFFFFF borderRadius 30px shadow none
buttonSecondary
background #D5F2F2 textColor #072C23 borderRadius 30px shadow none

Brand Personality

Tone: professional Energy: medium Audience: property managers and vacation rental businesses

MyVR Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is MyVR's primary brand color?

MyVR's primary brand color is #D5F2F2. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does MyVR use?

MyVR uses #007A67 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does MyVR use?

MyVR uses Arial for body text and Figtree for headings. Fonts were detected on http://myvr.com as part of their live design system.

Does MyVR use a light or dark theme?

MyVR's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find MyVR's logo?

MyVR's logo is available directly on their site (http://myvr.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://myvr.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by MyVR.

Methodology

Brand data on this page was extracted from http://myvr.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by MyVR.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Figtree",
      "role": "heading"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#D5F2F2",
    "secondary": "#5F1632",
    "accent": "#007A67",
    "background": "#FFFFFF",
    "textPrimary": "#101010",
    "link": "#007A67"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Arial",
      "heading": "Figtree"
    },
    "fontStacks": {
      "heading": [
        "Figtree",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Figtree",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Figtree",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "56px",
      "h2": "16px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#007A67",
      "textColor": "#FFFFFF",
      "borderRadius": "30px",
      "borderRadiusCorners": {
        "topLeft": "30px",
        "topRight": "30px",
        "bottomRight": "30px",
        "bottomLeft": "30px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#D5F2F2",
      "textColor": "#072C23",
      "borderRadius": "30px",
      "borderRadiusCorners": {
        "topLeft": "30px",
        "topRight": "30px",
        "bottomRight": "30px",
        "bottomLeft": "30px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20443.5%20116.39%22%20style%3D%22height%3A100%25%3Bwidth%3Aauto%3Bdisplay%3Ablock%22%20aria-label%3D%22Guesty%20Logo%22%20role%3D%22img%22%20data-fc-idx%3D%220%22%3E%3Cg%3E%3Cg%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M162.72%2C95.5c-21.27%2C0-35.32-14.05-35.32-35.52s14.74-35.52%2C36.11-35.52c9.76%2C0%2C18.64%2C3.61%2C25.37%2C10.54l-7.32%2C7.32c-4.59-4.59-11.51-7.32-18.15-7.32-14.54%2C0-24.59%2C10.05-24.59%2C24.98s9.37%2C24.98%2C23.91%2C24.98c6.83%2C0%2C12.39-1.76%2C17.27-5.56v-14.05h-19.12v-10.05h29.66v28.98c-7.61%2C7.61-16.59%2C11.22-27.81%2C11.22Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M218.56%2C95.11c-12.29%2C0-20.3-8.78-20.3-22.54v-26.64h10.93v25.96c0%2C8.49%2C4.29%2C13.37%2C11.32%2C13.37%2C8%2C0%2C13.37-5.85%2C13.37-13.95v-25.37h10.93v48.2h-9.76l-.1-6.25c-4.1%2C4.78-9.76%2C7.22-16.39%2C7.22Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M277.04%2C95.5c-15.91%2C0-26.15-10.05-26.15-25.47s10.05-25.08%2C24.98-25.08c16.98%2C0%2C26.35%2C11.12%2C24.79%2C29.18h-38.54c.88%2C7.03%2C6.73%2C11.51%2C15.22%2C11.51%2C5.46%2C0%2C10.93-1.95%2C13.86-4.98l6.64%2C6.44c-4.78%2C5.17-12.49%2C8.39-20.78%2C8.39ZM262.21%2C65.64h28c-.78-6.83-6.05-11.22-14.05-11.22s-12.59%2C4.1-13.95%2C11.22Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M326.53%2C95.31c-8.1%2C0-15.32-2.34-21.76-7.12l5.07-7.9c4.29%2C3.42%2C10.64%2C5.37%2C16.98%2C5.37s9.66-1.95%2C9.66-5.46-3.12-5.07-10.54-5.85c-12.59-1.17-19.71-6.44-19.71-14.83s8.39-14.73%2C20.88-14.73c7.32%2C0%2C13.76%2C1.85%2C19.12%2C5.56l-4.78%2C7.81c-4.29-2.73-8.88-4.1-13.86-4.1-6.93%2C0-10.64%2C1.95-10.64%2C5.46%2C0%2C3.12%2C2.83%2C4.78%2C9.86%2C5.56%2C14.25%2C1.56%2C20.49%2C6.15%2C20.49%2C15.22s-8.29%2C15.03-20.78%2C15.03Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M376.99%2C94.82c-9.95%2C0-15.81-5.76-15.81-17.27v-22.35h-9.07v-9.27h9.07v-12.59l10.83-1.17v13.76h13.86v9.27h-13.86v22.35c0%2C4.88%2C2.24%2C7.61%2C6.73%2C7.61%2C1.95%2C0%2C4.2-.59%2C6.05-1.46l3.03%2C8.78c-3.71%2C1.66-6.83%2C2.34-10.83%2C2.34Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M401.34%2C116.39l9.76-22.54-19.03-47.91h11.71l8.39%2C21.96%2C4.98%2C13.86%2C5.56-13.86%2C9.07-21.96h11.71l-30.25%2C70.45h-11.91Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20fill-rule%3D%22evenodd%22%20d%3D%22M47.73%2C1.61c3.21-2.17%2C7.43-2.14%2C10.61.07l42.28%2C29.47c2.51%2C1.75%2C4.01%2C4.62%2C4.01%2C7.68v64.99h-11.27v-62.11c0-1.19-.58-2.3-1.56-2.98L55.01%2C13.1c-1.23-.86-2.87-.87-4.11-.03L12.86%2C38.8c-1%2C.68-1.6%2C1.8-1.6%2C3.01v48.03c0%2C1.51%2C1.22%2C2.73%2C2.73%2C2.73h52.8c1.51%2C0%2C2.73-1.22%2C2.73-2.73v-36.39c0-1.23-.63-2.38-1.66-3.05l-12.49-8.08c-1.48-.95-3.37-.97-4.86-.05l-13.21%2C8.2c-1.07.66-1.72%2C1.83-1.72%2C3.09v25.06h-11.27v-28.14c0-3.24%2C1.67-6.25%2C4.43-7.96l19.29-11.97c3.08-1.91%2C6.98-1.87%2C10.03.09l18.45%2C11.93c2.67%2C1.73%2C4.28%2C4.69%2C4.28%2C7.87v44.03c0%2C5.17-4.19%2C9.37-9.37%2C9.37H9.37c-5.17%2C0-9.37-4.19-9.37-9.37v-55.59c0-3.11%2C1.54-6.02%2C4.12-7.76L47.73%2C1.61Z%22%20style%3D%22fill%3A%20rgb(16%2C%2016%2C%2016)%20!important%3B%22%2F%3E%3C%2Fg%3E%3C%2Fg%3E%3C%2Fsvg%3E",
    "favicon": "https://www.guesty.com/favicon.ico",
    "ogImage": "https://cms-cdn.guesty.com/wp-content/uploads/2025/10/share_image.jpg",
    "logoHref": "/",
    "logoAlt": "Guesty Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and located in the body with an alt text matching the brand name 'Guesty'. It links to the homepage, making it the primary brand logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Get started",
      "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant brand color (#007A67), has action-oriented text ('Get started'), and is styled as a primary button with a prominent border radius, making it stand out as the main call-to-action."
    },
    "secondary": {
      "index": 3,
      "text": "Get Started",
      "reasoning": "Button #2 is selected as the secondary CTA because it has a different background color (#D5F2F2) from the primary button and uses a less vibrant color, indicating a secondary action. It also has action-oriented text ('Get Started')."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "property managers and vacation rental businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and located in the body with an alt text matching the brand name 'Guesty'. It links to the homepage, making it the primary brand logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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