Home · Branding · NinjaOne

NinjaOne Brand Identity

A complete profile of NinjaOne's visual system — colors, typography, components, and personality — extracted from https://ninjaone.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#007DA5
Accent
#04FF88
Body Font
Montserrat
Heading
Geologica

Color Palette

Brand palette extracted from https://ninjaone.com.

primary
#007DA5
rgb(0, 125, 165)
secondary
#04FF88
rgb(4, 255, 136)
accent
#04FF88
rgb(4, 255, 136)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#09344F
rgb(9, 52, 79)
link
#09344F
rgb(9, 52, 79)

Typography

Each font links to its Google Fonts page where available.

primary
Montserrat
heading
Geologica
Geologica, Montserrat, Helvetica, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

NinjaOne logo
Logo
NinjaOne favicon
Favicon
NinjaOne social image
Social Card

UI Components

Live previews rendered using NinjaOne's actual button styles.

input
background #DFDFDF textColor #000000 borderColor null borderRadius 0px shadow none
buttonPrimary
background #04FF88 textColor #09344F borderColor #04FF88 borderRadius 60px shadow none
buttonSecondary
background #09344F textColor #333333 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: IT professionals and businesses

NinjaOne Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is NinjaOne's primary brand color?

NinjaOne's primary brand color is #007DA5. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does NinjaOne use?

NinjaOne uses #04FF88 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does NinjaOne use?

NinjaOne uses Montserrat for body text and Geologica for headings. Fonts were detected on https://ninjaone.com as part of their live design system.

Does NinjaOne use a light or dark theme?

NinjaOne's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find NinjaOne's logo?

NinjaOne's logo is available directly on their site (https://ninjaone.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://ninjaone.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by NinjaOne.

Methodology

Brand data on this page was extracted from https://ninjaone.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by NinjaOne.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geologica",
      "role": "heading"
    },
    {
      "family": "Montserrat",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#007DA5",
    "secondary": "#04FF88",
    "accent": "#04FF88",
    "background": "#FFFFFF",
    "textPrimary": "#09344F",
    "link": "#09344F"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Montserrat",
      "heading": "Geologica"
    },
    "fontStacks": {
      "heading": [
        "Geologica",
        "Montserrat",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Geologica",
        "Montserrat",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Geologica",
        "Montserrat",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "80.1088px",
      "h2": "41.016px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "input": {
      "background": "#DFDFDF",
      "textColor": "#000000",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#04FF88",
      "textColor": "#09344F",
      "borderColor": "#04FF88",
      "borderRadius": "60px",
      "borderRadiusCorners": {
        "topLeft": "60px",
        "topRight": "60px",
        "bottomRight": "60px",
        "bottomLeft": "60px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#09344F",
      "textColor": "#333333",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://mlfk3cv5yvnx.i.optimole.com/cb:HA53.300ea/w:32/h:32/q:mauto/f:best/https://www.ninjaone.com/wp-content/uploads/2024/10/favicon-2024.png",
    "ogImage": "https://mlfk3cv5yvnx.i.optimole.com/cb:HA53.300ea/w:800/h:418/q:mauto/f:best/https://www.ninjaone.com/wp-content/uploads/2026/01/homepage-repositioning-social-share.jpg",
    "logoHref": "https://www.ninjaone.com"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'NinjaOne'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Try it now, FREE!",
      "reasoning": "Button #0 has a vibrant green background (#04FF88) and action-oriented text 'Try it now, FREE!', making it the most prominent CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Free Trial",
      "reasoning": "Button #1 has a different background color (#09344F) and offers a 'Free Trial', making it a suitable secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "IT professionals and businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'NinjaOne'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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