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Ophelia Brand Identity

A complete profile of Ophelia's visual system — colors, typography, components, and personality — extracted from https://ophelia.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#122048
Accent
#7B88B7
Body Font
Helvetica Now Text
Heading
Helvetica Now Display Condensed

Color Palette

Brand palette extracted from https://ophelia.com.

primary
#122048
rgb(18, 32, 72)
secondary
#A0ADD8
rgb(160, 173, 216)
accent
#7B88B7
rgb(123, 136, 183)
background
#F1F1DE
rgb(241, 241, 222)
textPrimary
#000000
rgb(0, 0, 0)
link
#A0ADD8
rgb(160, 173, 216)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Now Text
Helvetica Now Text Google Fonts →
heading
Helvetica Now Display Condensed
Helvetica Now Display Condensed Google Fonts →
Helvetica Now Display Condensed, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Ophelia logo
Logo
Ophelia favicon
Favicon
Ophelia social image
Social Card

UI Components

Live previews rendered using Ophelia's actual button styles.

input
background transparent textColor #000000 borderColor #000000 borderRadius 72px shadow none
buttonPrimary
background #7B88B7 textColor #FFFFFF borderRadius 1800px shadow none
buttonSecondary
background #122048 textColor #FFFFFF borderColor #7B88B7 borderRadius 1280px shadow none

Brand Personality

Tone: professional Energy: medium Audience: Individuals seeking treatment for opioid addiction

Ophelia Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Ophelia's primary brand color?

Ophelia's primary brand color is #122048. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Ophelia use?

Ophelia uses #7B88B7 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Ophelia use?

Ophelia uses Helvetica Now Text for body text and Helvetica Now Display Condensed for headings. Fonts were detected on https://ophelia.com as part of their live design system.

Does Ophelia use a light or dark theme?

Ophelia's primary site uses a light color scheme, with a background of #F1F1DE.

Where can I find Ophelia's logo?

Ophelia's logo is available directly on their site (https://ophelia.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://ophelia.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Ophelia.

Methodology

Brand data on this page was extracted from https://ophelia.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Ophelia.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica Now Text",
      "role": "body"
    },
    {
      "family": "Helvetica Now Display Condensed",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#122048",
    "secondary": "#A0ADD8",
    "accent": "#7B88B7",
    "background": "#F1F1DE",
    "textPrimary": "#000000",
    "link": "#A0ADD8"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Now Text",
      "heading": "Helvetica Now Display Condensed"
    },
    "fontStacks": {
      "heading": [
        "Helvetica Now Display Condensed",
        "sans-serif"
      ],
      "body": [
        "Helvetica Now Text",
        "sans-serif"
      ],
      "paragraph": [
        "Helvetica Now Text",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "97.0667px",
      "h2": "54.1667px",
      "body": "12.8px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "26px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#000000",
      "borderColor": "#000000",
      "borderRadius": "72px",
      "borderRadiusCorners": {
        "topLeft": "72px",
        "topRight": "72px",
        "bottomRight": "72px",
        "bottomLeft": "72px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#7B88B7",
      "textColor": "#FFFFFF",
      "borderRadius": "1800px",
      "borderRadiusCorners": {
        "topLeft": "1800px",
        "topRight": "1800px",
        "bottomRight": "1800px",
        "bottomLeft": "1800px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#122048",
      "textColor": "#FFFFFF",
      "borderColor": "#7B88B7",
      "borderRadius": "1280px",
      "borderRadiusCorners": {
        "topLeft": "1280px",
        "topRight": "1280px",
        "bottomRight": "1280px",
        "bottomLeft": "1280px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://useruploads.vwo.io/useruploads/672253/images/c72b2867be8b8b0942e7976ea99a947b_ophelialogowordmarkblack.png",
    "favicon": "https://cdn.prod.website-files.com/63235599a30434033ca3d1c3/6346c631bc97783a362fe9b4_ophelia-favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/63235599a30434033ca3d1c3/6359831a03a10433db8c0f43_ophelia-opengraph.webp",
    "logoHref": "/",
    "logoAlt": "Ophelia logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Ophelia'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 5,
      "text": "Explore Treatment",
      "reasoning": "Button #5 has a vibrant blue color (#7B88B7) and action-oriented text 'Explore Treatment', making it a strong candidate for the primary CTA."
    },
    "secondary": {
      "index": 11,
      "text": "Agree",
      "reasoning": "Button #11 has a different color (#122048) and serves a secondary function with the text 'Agree', suitable for a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "Individuals seeking treatment for opioid addiction"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Ophelia'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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