Optilly/Installmonetizer Brand Identity
A complete profile of Optilly/Installmonetizer's visual system — colors, typography, components, and personality — extracted from http://optilly.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from http://optilly.com.
Typography
Each font links to its Google Fonts page where available.
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
UI Components
Live previews rendered using Optilly/Installmonetizer's actual button styles.
Brand Personality
Optilly/Installmonetizer Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Frequently Asked Questions
What is Optilly/Installmonetizer's primary brand color?
Optilly/Installmonetizer's primary brand color is #19184A. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Optilly/Installmonetizer use?
Optilly/Installmonetizer uses #EEF1FC as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Optilly/Installmonetizer use?
Optilly/Installmonetizer uses DM Sans as the primary typeface across body and headings.
Does Optilly/Installmonetizer use a light or dark theme?
Optilly/Installmonetizer's primary site uses a light color scheme, with a background of #F8FAFC.
Where can I find Optilly/Installmonetizer's logo?
Optilly/Installmonetizer's logo is available directly on their site (http://optilly.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from http://optilly.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Optilly/Installmonetizer.
Methodology
Brand data on this page was extracted from http://optilly.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Optilly/Installmonetizer.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "light",
"fonts": [
{
"family": "DM Sans",
"role": "body"
},
{
"family": "Inter",
"role": "body"
},
{
"family": "Product Sans",
"role": "body"
},
{
"family": "Plus Jakarta Sans",
"role": "unknown"
}
],
"colors": {
"primary": "#19184A",
"secondary": "#637CF7",
"accent": "#EEF1FC",
"background": "#F8FAFC",
"textPrimary": "#343434",
"link": "#0F172A"
},
"typography": {
"fontFamilies": {
"primary": "DM Sans",
"heading": "DM Sans"
},
"fontStacks": {
"heading": [
"DM Sans",
"Inter",
"Product Sans",
"sans-serif"
],
"body": [
"DM Sans",
"Inter",
"Product Sans",
"sans-serif"
],
"paragraph": [
"DM Sans",
"Inter",
"Product Sans",
"sans-serif"
]
},
"fontSizes": {
"h1": "52.32px",
"h2": "19.62px",
"body": "14px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "12px"
},
"components": {
"input": {
"background": "#FFFFFF",
"textColor": "#0F172A",
"borderColor": "#E2E8F0",
"borderRadius": "13.08px",
"borderRadiusCorners": {
"topLeft": "13.08px",
"topRight": "13.08px",
"bottomRight": "13.08px",
"bottomLeft": "13.08px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#EEF1FC",
"textColor": "#343434",
"borderColor": "#BFCAFA",
"borderRadius": "13.08px",
"borderRadiusCorners": {
"topLeft": "13.08px",
"topRight": "13.08px",
"bottomRight": "13.08px",
"bottomLeft": "13.08px"
},
"shadow": "rgba(99, 124, 247, 0.12) 0px 0px 0px 1px, rgba(99, 124, 247, 0.12) 0px 4px 12px -4px"
},
"buttonSecondary": {
"background": "#FEFEFE",
"textColor": "#343434",
"borderRadius": "13.08px",
"borderRadiusCorners": {
"topLeft": "13.08px",
"topRight": "13.08px",
"bottomRight": "13.08px",
"bottomLeft": "13.08px"
},
"shadow": "rgba(255, 60, 60, 0.32) 0px 6px 20px 0px, rgba(255, 80, 60, 0.15) 0px 2px 6px 0px"
}
},
"images": {
"logo": "https://img.atom.com//public/images/logo.svg",
"favicon": "https://www.atom.com/assets/images/atom-favicon.png",
"ogImage": "https://img.atom.com/story_images/visual_images/1726201725-Optilly-750x450.jpg?class=show",
"logoHref": "https://www.atom.com",
"logoAlt": "Logo"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is visible, medium-sized, and matches the brand inferred from the URL and page title.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 2,
"text": "Buy Now\n \n \n ",
"reasoning": "Button #2 'Buy Now' has a vibrant blue background (#EEF1FC) and action-oriented text, making it the primary CTA."
},
"secondary": {
"index": 0,
"text": "Secure This Domain",
"reasoning": "Button #0 'Secure This Domain' has a different background color (#FEFEFE) and serves as a secondary action."
},
"confidence": 0.9
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "businesses looking to purchase premium domains"
},
"designSystem": {
"framework": "tailwind",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.9,
"colors": 0.9,
"overall": 0.9
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and matches the brand inferred from the URL and page title.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}