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Pandai Brand Identity

A complete profile of Pandai's visual system — colors, typography, components, and personality — extracted from https://www.pandai.org. Built for designers, agents, and AI tools.

Download JSON
Primary
#434955
Accent
#00CC85
Body Font
Poppins
Heading
Poppins

Color Palette

Brand palette extracted from https://www.pandai.org.

primary
#434955
rgb(67, 73, 85)
secondary
#0000EE
rgb(0, 0, 238)
accent
#00CC85
rgb(0, 204, 133)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#00CC85
rgb(0, 204, 133)
link
#00CC85
rgb(0, 204, 133)

Typography

Each font links to its Google Fonts page where available.

primary
Poppins
heading
Poppins
Poppins, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Pandai logo
Logo
Pandai favicon
Favicon
Pandai social image
Social Card

UI Components

Live previews rendered using Pandai's actual button styles.

buttonPrimary
background #00CC85 textColor #0000EE borderRadius 100px shadow none
buttonSecondary
background #FFFFFF textColor #0000EE borderRadius 100px shadow none

Brand Personality

Tone: modern Energy: medium Audience: students and educators

Pandai Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Pandai's primary brand color?

Pandai's primary brand color is #434955. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Pandai use?

Pandai uses #00CC85 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Pandai use?

Pandai uses Poppins as the primary typeface across body and headings.

Does Pandai use a light or dark theme?

Pandai's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Pandai's logo?

Pandai's logo is available directly on their site (https://www.pandai.org). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.pandai.org using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Pandai.

Methodology

Brand data on this page was extracted from https://www.pandai.org on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Pandai.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#434955",
    "secondary": "#0000EE",
    "accent": "#00CC85",
    "background": "#FFFFFF",
    "textPrimary": "#00CC85",
    "link": "#00CC85"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "26px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "6px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#00CC85",
      "textColor": "#0000EE",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/VVv0AuSJQrztfCffo2DCPzSrM9U.svg?width=359&height=86",
    "favicon": "https://framerusercontent.com/images/SoFwfMBn4j3WnWXaqwOYMJ70.png",
    "ogImage": "https://framerusercontent.com/assets/qWZuusChNvOZ56NSpucpbbpuVM.jpeg",
    "logoHref": "./"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 5,
    "reasoning": "Selected #5 because it is visible, medium-sized, and links to the homepage, aligning with the brand inferred from the URL and page title.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Sign Up",
      "reasoning": "Button #0 with text 'Sign Up' uses the vibrant brand color #00CC85, making it the most prominent and action-oriented CTA on the page."
    },
    "secondary": {
      "index": 5,
      "text": "Sign In",
      "reasoning": "Button #5 with text 'Sign In' has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary 'Sign Up' button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "students and educators"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 5,
        "selectedLogoReasoning": "Selected #5 because it is visible, medium-sized, and links to the homepage, aligning with the brand inferred from the URL and page title.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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