Home · Branding · Povio

Povio Brand Identity

A complete profile of Povio's visual system — colors, typography, components, and personality — extracted from http://povio.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#EBEDFF
Accent
#1F35FF
Body Font
Inter
Heading
Work Sans Variable

Color Palette

Brand palette extracted from http://povio.com.

primary
#EBEDFF
rgb(235, 237, 255)
secondary
#0000EE
rgb(0, 0, 238)
accent
#1F35FF
rgb(31, 53, 255)
background
#0A0A0A
rgb(10, 10, 10)
textPrimary
#0A0A0A
rgb(10, 10, 10)
link
#1F35FF
rgb(31, 53, 255)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Work Sans Variable
Work Sans Variable Google Fonts →
Work Sans Variable, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Povio logo
Logo
Povio favicon
Favicon
Povio social image
Social Card

UI Components

Live previews rendered using Povio's actual button styles.

input
background #EFEFEF textColor #454545 borderColor #AFAFAF borderRadius 24px shadow none
buttonPrimary
background #1F35FF textColor #FFFFFF borderRadius 9999px shadow none
buttonSecondary
background #F9F9F9 textColor #141414 borderColor #3A3A3A borderRadius 9999px shadow none

Brand Personality

Tone: professional Energy: medium Audience: businesses seeking software development services

Povio Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Povio's primary brand color?

Povio's primary brand color is #EBEDFF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Povio use?

Povio uses #1F35FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Povio use?

Povio uses Inter for body text and Work Sans Variable for headings. Fonts were detected on http://povio.com as part of their live design system.

Does Povio use a light or dark theme?

Povio's primary site uses a dark color scheme, with a background of #0A0A0A.

Where can I find Povio's logo?

Povio's logo is available directly on their site (http://povio.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://povio.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Povio.

Methodology

Brand data on this page was extracted from http://povio.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Povio.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Work Sans Variable",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#EBEDFF",
    "secondary": "#0000EE",
    "accent": "#1F35FF",
    "background": "#0A0A0A",
    "textPrimary": "#0A0A0A",
    "link": "#1F35FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Work Sans Variable"
    },
    "fontStacks": {
      "heading": [
        "Work Sans Variable",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Work Sans Variable",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "56px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "32px"
  },
  "components": {
    "input": {
      "background": "#EFEFEF",
      "textColor": "#454545",
      "borderColor": "#AFAFAF",
      "borderRadius": "24px",
      "borderRadiusCorners": {
        "topLeft": "24px",
        "topRight": "24px",
        "bottomRight": "24px",
        "bottomLeft": "24px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#1F35FF",
      "textColor": "#FFFFFF",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F9F9F9",
      "textColor": "#141414",
      "borderColor": "#3A3A3A",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22105%22%20height%3D%2240%22%20viewBox%3D%220%200%20105%2040%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cg%20id%3D%22logo-proto%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cg%20id%3D%22Vector%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cpath%20d%3D%22M54.6778%207c-.7332%200-1.317%200.59739-1.317%201.31697%200%20.71959.5974%201.31698%201.317%201.31698.7195%200%201.3169-.59739%201.3169-1.31698%200-.71958-.5838-1.31697-1.3169-1.31697z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M15.4538%2011.4261C11.34%2011.4261%208%2014.9289%208%2019.2193V33h1.84648v-8.6893c1.35772%201.7243%203.40782%202.729%205.60732%202.7426%204.1138%200%207.4538-3.5165%207.4538-7.8476-.0136-4.2768-3.3535-7.7796-7.4538-7.7796zm0%2013.7806c-3.0956%200-5.60732-2.6882-5.60732-5.9875%200-3.2584%202.51172-5.906%205.60732-5.906%203.0956%200%205.6073%202.6476%205.6073%205.906-.0136%203.2993-2.5253%205.9875-5.6073%205.9875z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M46.6268%2026.6595h-1.67l-.0136-.0408-5.7431-14.7039h1.9959l4.6026%2011.7984%204.589-11.7984h1.9959l-5.7567%2014.7447z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M55.6011%2011.9148h-1.86v14.7175h1.86V11.9148z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M57.5833%2019.3143c0-4.3446%203.3399-7.8882%207.4402-7.8882%204.1138%200%207.4674%203.5436%207.4674%207.8882%200%204.2904-3.3671%207.7797-7.4674%207.7797-4.1003%200-7.4402-3.4893-7.4402-7.7797zm1.8464%200c0%203.2992%202.5118%205.9875%205.5938%205.9875%203.082%200%205.5937-2.6883%205.5937-5.9875%200-3.3671-2.5117-6.0961-5.5937-6.0961-3.082%200-5.5938%202.7426-5.5938%206.0961z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M31.8819%2011.4261c-4.1003%200-7.4403%203.5436-7.4403%207.8882%200%204.2904%203.34%207.7797%207.4403%207.7797%204.1002%200%207.4673-3.4893%207.4673-7.7797%200-4.3446-3.3392-7.8882-7.4673-7.8882zm0%2013.8757c-3.082%200-5.5937-2.6883-5.5937-5.9875%200-3.3535%202.5117-6.0961%205.5937-6.0961%203.082%200%205.5937%202.729%205.5937%206.0961%200%203.2992-2.4981%205.9875-5.5937%205.9875z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(214%2C%20214%2C%20214)%20!important%3B%22%2F%3E%3C%2Fg%3E%3C%2Fg%3E%3C%2Fsvg%3E",
    "favicon": "https://cdn.prod.website-files.com/66865e490056fffec110999c/66e930dd11d541f84c845f6e_Povio_favicon_32px.png",
    "ogImage": "https://cdn.prod.website-files.com/66865e490056fffec110999c/67a4bcc04f9b1345b2ae10cd_web-cover-min.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 3,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Povio'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Get in touch",
      "reasoning": "Button #2 has a vibrant blue background (#1F35FF), which is the brand's accent color, and features action-oriented text 'Get in touch', making it the primary CTA."
    },
    "secondary": {
      "index": 4,
      "text": "Let’s Talk",
      "reasoning": "Button #4 has a light background (#F9F9F9) with a border, making it a suitable secondary button with a different color group from the primary."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses seeking software development services"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Povio'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles