Home · Branding · Questom

Questom Brand Identity

A complete profile of Questom's visual system — colors, typography, components, and personality — extracted from https://www.questom.ai. Built for designers, agents, and AI tools.

Download JSON
Primary
#8BA888
Accent
#8BA888
Body Font
body
Heading
heading

Color Palette

Brand palette extracted from https://www.questom.ai.

primary
#8BA888
rgb(139, 168, 136)
accent
#8BA888
rgb(139, 168, 136)
background
#FEFCF8
rgb(254, 252, 248)
textPrimary
#5A5550
rgb(90, 85, 80)
link
#8BA888
rgb(139, 168, 136)

Typography

Each font links to its Google Fonts page where available.

primary
body
heading
heading
heading
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Questom logo
Logo
Questom favicon
Favicon

UI Components

Live previews rendered using Questom's actual button styles.

buttonPrimary
background #8BA888 textColor #FFFFFF borderRadius 9px shadow none
buttonSecondary
background #FFFFFF textColor #5A5550 borderRadius 13.5px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.15) 0px 2px 16px 0px

Brand Personality

Tone: modern Energy: medium Audience: business professionals seeking AI solutions

Questom Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Questom's primary brand color?

Questom's primary brand color is #8BA888. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Questom use?

Questom uses body for body text and heading for headings. Fonts were detected on https://www.questom.ai as part of their live design system.

Does Questom use a light or dark theme?

Questom's primary site uses a light color scheme, with a background of #FEFCF8.

Where can I find Questom's logo?

Questom's logo is available directly on their site (https://www.questom.ai). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.questom.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Questom.

Methodology

Brand data on this page was extracted from https://www.questom.ai on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Questom.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "body",
      "role": "body"
    },
    {
      "family": "heading",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#8BA888",
    "accent": "#8BA888",
    "background": "#FEFCF8",
    "textPrimary": "#5A5550",
    "link": "#8BA888"
  },
  "typography": {
    "fontFamilies": {
      "primary": "body",
      "heading": "heading"
    },
    "fontStacks": {
      "heading": [
        "heading"
      ],
      "body": [
        "body",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "body"
      ]
    },
    "fontSizes": {
      "h1": "81px",
      "h2": "67.5px",
      "body": "20.25px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#8BA888",
      "textColor": "#FFFFFF",
      "borderRadius": "9px",
      "borderRadiusCorners": {
        "topLeft": "9px",
        "topRight": "9px",
        "bottomRight": "9px",
        "bottomLeft": "9px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#5A5550",
      "borderRadius": "13.5px",
      "borderRadiusCorners": {
        "topLeft": "13.5px",
        "topRight": "13.5px",
        "bottomRight": "13.5px",
        "bottomLeft": "13.5px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.15) 0px 2px 16px 0px"
    }
  },
  "images": {
    "logo": "https://www.questom.ai/logos/brandmark-light.svg?dpl=dpl_FbYxYcT45JsnLKnYPt845S9yhsSr",
    "favicon": "https://www.questom.ai/favicon.ico?favicon.0mlwix.vm4l_i.ico?dpl=dpl_FbYxYcT45JsnLKnYPt845S9yhsSr",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Trelium"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage with alt text matching the brand 'Trelium'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 8,
      "text": "Accept All",
      "reasoning": "Button #3 has a vibrant green background (#8BA888), which aligns with the brand's accent color and is action-oriented with the text 'Accept All'."
    },
    "secondary": {
      "index": 0,
      "text": "Start Your Risk-Free POC",
      "reasoning": "Button #1 has a white background (#FFFFFF) and offers a significant action 'Start Your Risk-Free POC', making it a suitable secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals seeking AI solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage with alt text matching the brand 'Trelium'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles