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Radical Brand Identity

A complete profile of Radical's visual system — colors, typography, components, and personality — extracted from https://www.radicalaero.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#FE8F16
Accent
#FE8F16
Body Font
Space Grotesk
Heading
Space Grotesk

Color Palette

Brand palette extracted from https://www.radicalaero.com/.

primary
#FE8F16
rgb(254, 143, 22)
accent
#FE8F16
rgb(254, 143, 22)
background
#000000
rgb(0, 0, 0)
textPrimary
#000000
rgb(0, 0, 0)
link
#67A517
rgb(103, 165, 23)

Typography

Each font links to its Google Fonts page where available.

primary
Space Grotesk
Space Grotesk Google Fonts →
heading
Space Grotesk
Space Grotesk Google Fonts →
Space Grotesk, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Radical logo
Logo
Radical favicon
Favicon

UI Components

Live previews rendered using Radical's actual button styles.

buttonPrimary
background transparent textColor #FE8F16 borderColor #FE8F16 borderRadius 0px shadow none

Brand Personality

Tone: bold Energy: high Audience: tech-savvy professionals

Radical Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Radical's primary brand color?

Radical's primary brand color is #FE8F16. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Radical use?

Radical uses Space Grotesk as the primary typeface across body and headings.

Does Radical use a light or dark theme?

Radical's primary site uses a dark color scheme, with a background of #000000.

Where can I find Radical's logo?

Radical's logo is available directly on their site (https://www.radicalaero.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.radicalaero.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Radical.

Methodology

Brand data on this page was extracted from https://www.radicalaero.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Radical.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Space Grotesk",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FE8F16",
    "accent": "#FE8F16",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#67A517"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Space Grotesk",
      "heading": "Space Grotesk"
    },
    "fontStacks": {
      "heading": [
        "Space Grotesk",
        "sans-serif"
      ],
      "body": [
        "Space Grotesk",
        "sans-serif"
      ],
      "paragraph": [
        "Space Grotesk",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "48px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "transparent",
      "textColor": "#FE8F16",
      "borderColor": "#FE8F16",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.radicalaero.com/radical_lockup_amber_gradient.png",
    "favicon": "https://www.radicalaero.com/apple-touch-icon.png",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Radical"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Radical'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "→ Learn more",
      "reasoning": "The button '→ Learn more' is styled with the brand's primary color #FE8F16, making it the most prominent call-to-action on the page."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button is available."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Radical'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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