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Readily Brand Identity

A complete profile of Readily's visual system — colors, typography, components, and personality — extracted from https://readily.co. Built for designers, agents, and AI tools.

Download JSON
Primary
#EBEFFF
Accent
#EBEFFF
Body Font
Satoshi
Heading
Helvetica-Bold

Color Palette

Brand palette extracted from https://readily.co.

primary
#EBEFFF
rgb(235, 239, 255)
secondary
#0000EE
rgb(0, 0, 238)
accent
#EBEFFF
rgb(235, 239, 255)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#222222
rgb(34, 34, 34)
link
#262345
rgb(38, 35, 69)

Typography

Each font links to its Google Fonts page where available.

primary
Satoshi
heading
Helvetica-Bold
Helvetica-Bold Google Fonts →
sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Readily logo
Logo
Readily favicon
Favicon

UI Components

Live previews rendered using Readily's actual button styles.

buttonPrimary
background #EBEFFF textColor #0000EE borderRadius 50px shadow none
buttonSecondary
background #FFFFFF textColor #0000EE borderRadius 50px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Readily Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Readily's primary brand color?

Readily's primary brand color is #EBEFFF. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Readily use?

Readily uses Satoshi for body text and Helvetica-Bold for headings. Fonts were detected on https://readily.co as part of their live design system.

Does Readily use a light or dark theme?

Readily's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Readily's logo?

Readily's logo is available directly on their site (https://readily.co). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://readily.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Readily.

Methodology

Brand data on this page was extracted from https://readily.co on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Readily.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Satoshi",
      "role": "body"
    },
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Helvetica-Bold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#EBEFFF",
    "secondary": "#0000EE",
    "accent": "#EBEFFF",
    "background": "#FFFFFF",
    "textPrimary": "#222222",
    "link": "#262345"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Satoshi",
      "heading": "Helvetica-Bold"
    },
    "fontStacks": {
      "heading": [
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "12px",
      "h2": "12px",
      "body": "15px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#EBEFFF",
      "textColor": "#0000EE",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/MDaZpQGpC3btbCGW3WTzTDaqowE.svg",
    "favicon": "https://framerusercontent.com/images/w5uvfRCcdVUHzf5K6c85LzF08Y.png",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Readily'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Learn More",
      "reasoning": "Button #1 is selected as the primary CTA because it uses a vibrant blue background (#EBEFFF), which aligns with the brand's accent color, and has action-oriented text 'Learn More'."
    },
    "secondary": {
      "index": 0,
      "text": "Book a Demo",
      "reasoning": "Button #0 is selected as the secondary CTA because it has a different background color (#FFFFFF) and offers a secondary action 'Book a Demo'."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Readily'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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