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Reality Defender Brand Identity

A complete profile of Reality Defender's visual system — colors, typography, components, and personality — extracted from http://www.realitydefender.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#1863DC
Accent
#DAECD3
Body Font
Public Sans
Heading
abcMarfa

Color Palette

Brand palette extracted from http://www.realitydefender.com.

primary
#1863DC
rgb(24, 99, 220)
secondary
#DAECD3
rgb(218, 236, 211)
accent
#DAECD3
rgb(218, 236, 211)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#292827
rgb(41, 40, 39)
link
#687A70
rgb(104, 122, 112)

Typography

Each font links to its Google Fonts page where available.

primary
Public Sans
Public Sans Google Fonts →
heading
abcMarfa
abcMarfa
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Reality Defender logo
Logo
Reality Defender favicon
Favicon
Reality Defender social image
Social Card

UI Components

Live previews rendered using Reality Defender's actual button styles.

input
background transparent textColor #FFFFFF borderColor null borderRadius 0px shadow none
buttonPrimary
background #DAECD3 textColor #292827 borderRadius 1.33333px shadow none
buttonSecondary
background #525F58 textColor #FFFFFF borderRadius 1.33333px shadow none

Brand Personality

Tone: professional Energy: medium Audience: businesses and developers

Reality Defender Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Reality Defender's primary brand color?

Reality Defender's primary brand color is #1863DC. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Reality Defender use?

Reality Defender uses #DAECD3 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Reality Defender use?

Reality Defender uses Public Sans for body text and abcMarfa for headings. Fonts were detected on http://www.realitydefender.com as part of their live design system.

Does Reality Defender use a light or dark theme?

Reality Defender's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Reality Defender's logo?

Reality Defender's logo is available directly on their site (http://www.realitydefender.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.realitydefender.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Reality Defender.

Methodology

Brand data on this page was extracted from http://www.realitydefender.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Reality Defender.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Public Sans",
      "role": "body"
    },
    {
      "family": "abcMarfa",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#1863DC",
    "secondary": "#DAECD3",
    "accent": "#DAECD3",
    "background": "#FFFFFF",
    "textPrimary": "#292827",
    "link": "#687A70"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Public Sans",
      "heading": "abcMarfa"
    },
    "fontStacks": {
      "heading": [
        "abcMarfa"
      ],
      "body": [
        "Public Sans"
      ],
      "paragraph": [
        "abcMarfa"
      ]
    },
    "fontSizes": {
      "h1": "21.3333px",
      "h2": "79.9999px",
      "body": "42.6666px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "1px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#DAECD3",
      "textColor": "#292827",
      "borderRadius": "1.33333px",
      "borderRadiusCorners": {
        "topLeft": "1.33333px",
        "topRight": "1.33333px",
        "bottomRight": "1.33333px",
        "bottomLeft": "1.33333px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#525F58",
      "textColor": "#FFFFFF",
      "borderRadius": "1.33333px",
      "borderRadiusCorners": {
        "topLeft": "1.33333px",
        "topRight": "1.33333px",
        "bottomRight": "1.33333px",
        "bottomLeft": "1.33333px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://www.realitydefender.com/_next/static/media/favicon.e2532552.ico",
    "ogImage": "https://www.datocms-assets.com/157377/1744045826-og-image.jpg?auto=format&fit=max&w=1200",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Reality Defender'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Start for Free",
      "reasoning": "Button #1 'Start for Free' has a vibrant green background (#DAECD3) and action-oriented text, making it the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Try our API today",
      "reasoning": "Button #0 'Try our API today' has a neutral background (#525F58), providing a clear contrast to the primary button's color."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses and developers"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Reality Defender'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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