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Redcliffe Lifetech Brand Identity

A complete profile of Redcliffe Lifetech's visual system — colors, typography, components, and personality — extracted from http://redcliffelabs.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#FC574A
Accent
#003681
Body Font
Arial
Heading
Arial

Color Palette

Brand palette extracted from http://redcliffelabs.com.

primary
#FC574A
rgb(252, 87, 74)
secondary
#0000EE
rgb(0, 0, 238)
accent
#003681
rgb(0, 54, 129)
background
#F2F2F2
rgb(242, 242, 242)
textPrimary
#313131
rgb(49, 49, 49)
link
#003681
rgb(0, 54, 129)

Typography

Each font links to its Google Fonts page where available.

primary
Arial
heading
Arial
system-ui, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, Noto Sans, sans-serif, Apple Color Emoji, Noto Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Brand Personality

Tone: professional Energy: medium Audience: unknown

Redcliffe Lifetech Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Redcliffe Lifetech's primary brand color?

Redcliffe Lifetech's primary brand color is #FC574A. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Redcliffe Lifetech use?

Redcliffe Lifetech uses #003681 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Redcliffe Lifetech use?

Redcliffe Lifetech uses Arial as the primary typeface across body and headings.

Does Redcliffe Lifetech use a light or dark theme?

Redcliffe Lifetech's primary site uses a light color scheme, with a background of #F2F2F2.

How was this brand profile generated?

This profile was extracted from http://redcliffelabs.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Redcliffe Lifetech.

Methodology

Brand data on this page was extracted from http://redcliffelabs.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Redcliffe Lifetech.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Noto Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FC574A",
    "secondary": "#0000EE",
    "accent": "#003681",
    "background": "#F2F2F2",
    "textPrimary": "#313131",
    "link": "#003681"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Arial",
      "heading": "Arial"
    },
    "fontStacks": {
      "heading": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ],
      "body": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "24px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "2px"
  },
  "components": {},
  "images": {
    "logo": null,
    "favicon": null,
    "ogImage": null
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "unknown",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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