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Rescript Brand Identity

A complete profile of Rescript's visual system — colors, typography, components, and personality — extracted from https://rescript.ai/. Built for designers, agents, and AI tools.

Download JSON
Primary
#3898EC
Accent
#111111
Body Font
Inter
Heading
Merriweather

Color Palette

Brand palette extracted from https://rescript.ai/.

primary
#3898EC
rgb(56, 152, 236)
secondary
#3C92FF
rgb(60, 146, 255)
accent
#111111
rgb(17, 17, 17)
background
#FFFEF9
rgb(255, 254, 249)
textPrimary
#111111
rgb(17, 17, 17)
link
#0082F3
rgb(0, 130, 243)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Merriweather
Merriweather Google Fonts →
Merriweather, serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Rescript logo
Logo
Rescript favicon
Favicon

UI Components

Live previews rendered using Rescript's actual button styles.

buttonPrimary
background #111111 textColor #FAF8F1 borderColor #111111 borderRadius 4px shadow none
buttonSecondary
background transparent textColor #111111 borderColor #E2E1DD borderRadius 4px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals

Rescript Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Rescript's primary brand color?

Rescript's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Rescript use?

Rescript uses #111111 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Rescript use?

Rescript uses Inter for body text and Merriweather for headings. Fonts were detected on https://rescript.ai/ as part of their live design system.

Does Rescript use a light or dark theme?

Rescript's primary site uses a light color scheme, with a background of #FFFEF9.

Where can I find Rescript's logo?

Rescript's logo is available directly on their site (https://rescript.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://rescript.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Rescript.

Methodology

Brand data on this page was extracted from https://rescript.ai/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Rescript.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Merriweather",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#3898EC",
    "secondary": "#3C92FF",
    "accent": "#111111",
    "background": "#FFFEF9",
    "textPrimary": "#111111",
    "link": "#0082F3"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Merriweather"
    },
    "fontStacks": {
      "heading": [
        "Merriweather",
        "serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "32px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#111111",
      "textColor": "#FAF8F1",
      "borderColor": "#111111",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#111111",
      "borderColor": "#E2E1DD",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://rescriptmarketingassets.blob.core.windows.net/landingpage/RescriptLogoNewColor-1.png",
    "favicon": "https://rescriptmarketingassets.blob.core.windows.net/landingpage/favicon.png",
    "ogImage": null,
    "logoHref": "#"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 10,
    "reasoning": "Selected #10 because it is visible, medium-sized, located in the header, and matches the brand name 'Rescript AI'. It is the most prominent logo fitting the brand identity.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Book a Demo",
      "reasoning": "Button #2 has a vibrant dark background (#111111) with contrasting text, making it stand out as a primary call-to-action. The text 'Book a Demo' is action-oriented, aligning with typical primary CTA purposes."
    },
    "secondary": {
      "index": 3,
      "text": "Book a Demo",
      "reasoning": "Button #3 has a transparent background, making it a suitable secondary option. It has a less prominent appearance compared to the primary button, fitting the role of a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 10,
        "selectedLogoReasoning": "Selected #10 because it is visible, medium-sized, located in the header, and matches the brand name 'Rescript AI'. It is the most prominent logo fitting the brand identity.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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