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SalaryBook Brand Identity

A complete profile of SalaryBook's visual system — colors, typography, components, and personality — extracted from https://salarybook.co.in/. Built for designers, agents, and AI tools.

Download JSON
Primary
#5048E5
Accent
#5048E5
Body Font
Inter
Heading
Plus Jakarta Sans

Color Palette

Brand palette extracted from https://salarybook.co.in/.

primary
#5048E5
rgb(80, 72, 229)
secondary
#8E949E
rgb(142, 148, 158)
accent
#5048E5
rgb(80, 72, 229)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0F172B
rgb(15, 23, 43)
link
#0F172B
rgb(15, 23, 43)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Plus Jakarta Sans
Plus Jakarta Sans Google Fonts →
Plus Jakarta Sans, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

UI Components

Live previews rendered using SalaryBook's actual button styles.

buttonPrimary
background #5048E5 textColor #FFFFFF borderColor #FFFFFF borderRadius 33554400px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.514004 0.027673 -0.225859 / 0.25) 0px 20px 25px -5px, oklab(0.514004 0.027673 -0.225859 / 0.25) 0px 8px 10px -6px
buttonSecondary
background #FFFFFF textColor #0F1729 borderColor #0F1729 borderRadius 33554400px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

Tone: professional Energy: medium Audience: Indian SMBs

SalaryBook Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is SalaryBook's primary brand color?

SalaryBook's primary brand color is #5048E5. It anchors the visual identity across their website, product UI, and marketing materials.

What font does SalaryBook use?

SalaryBook uses Inter for body text and Plus Jakarta Sans for headings. Fonts were detected on https://salarybook.co.in/ as part of their live design system.

Does SalaryBook use a light or dark theme?

SalaryBook's primary site uses a light color scheme, with a background of #FFFFFF.

How was this brand profile generated?

This profile was extracted from https://salarybook.co.in/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by SalaryBook.

Methodology

Brand data on this page was extracted from https://salarybook.co.in/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by SalaryBook.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Plus Jakarta Sans",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#5048E5",
    "secondary": "#8E949E",
    "accent": "#5048E5",
    "background": "#FFFFFF",
    "textPrimary": "#0F172B",
    "link": "#0F172B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Plus Jakarta Sans"
    },
    "fontStacks": {
      "heading": [
        "Plus Jakarta Sans",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "36px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#5048E5",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.514004 0.027673 -0.225859 / 0.25) 0px 20px 25px -5px, oklab(0.514004 0.027673 -0.225859 / 0.25) 0px 8px 10px -6px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0F1729",
      "borderColor": "#0F1729",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": null,
    "favicon": null,
    "ogImage": null
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Start Your Free Trial",
      "reasoning": "Button #0, 'Start Your Free Trial', is the primary CTA due to its vibrant brand color (#5048E5) and action-oriented text, making it the most prominent call-to-action on the page."
    },
    "secondary": {
      "index": 4,
      "text": "Book a Demo",
      "reasoning": "Button #4, 'Book a Demo', is selected as the secondary CTA because it has a different background color (#FFFFFF) and serves as a supportive action to the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "Indian SMBs"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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