Samos Insurance Brand Identity
A complete profile of Samos Insurance's visual system — colors, typography, components, and personality — extracted from https://www.samos.insure. Built for designers, agents, and AI tools.
Primary
#9333EB
Accent
#9333EB
Body Font
Kumbh Sans
Heading
Koulen
Color Palette
Brand palette extracted from https://www.samos.insure.
Typography
Each font links to its Google Fonts page where available.
primary
Kumbh Sans
heading
Koulen
Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
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Logo
Favicon
Social Card
UI Components
Live previews rendered using Samos Insurance's actual button styles.
Brand Personality
Tone: professional Energy: medium Audience: individuals seeking surgical protection solutions
Samos Insurance Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Frequently Asked Questions
What is Samos Insurance's primary brand color?
Samos Insurance's primary brand color is #9333EB. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Samos Insurance use?
Samos Insurance uses Kumbh Sans for body text and Koulen for headings. Fonts were detected on https://www.samos.insure as part of their live design system.
Does Samos Insurance use a light or dark theme?
Samos Insurance's primary site uses a light color scheme, with a background of #FCFDFF.
Where can I find Samos Insurance's logo?
Samos Insurance's logo is available directly on their site (https://www.samos.insure). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://www.samos.insure using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Samos Insurance.
Methodology
Brand data on this page was extracted from https://www.samos.insure on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Samos Insurance.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "light",
"fonts": [
{
"family": "Kumbh Sans",
"role": "body"
},
{
"family": "Koulen",
"role": "heading"
},
{
"family": "JetBrains Mono",
"role": "monospace"
},
{
"family": "Inter",
"role": "unknown"
}
],
"colors": {
"primary": "#9333EB",
"accent": "#9333EB",
"background": "#FCFDFF",
"textPrimary": "#000000",
"link": "#0000EE"
},
"typography": {
"fontFamilies": {
"primary": "Kumbh Sans",
"heading": "Koulen"
},
"fontStacks": {
"heading": [
"Arial",
"sans-serif"
],
"body": [
"sans-serif"
],
"paragraph": [
"Kumbh Sans",
"sans-serif"
]
},
"fontSizes": {
"h1": "24px",
"h2": "24px",
"body": "16.7871px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "15px"
},
"components": {
"input": {
"background": "#F9FAFB",
"textColor": "#111827",
"borderColor": "#D1D5DB",
"borderRadius": "12px",
"borderRadiusCorners": {
"topLeft": "12px",
"topRight": "12px",
"bottomRight": "12px",
"bottomLeft": "12px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#9333EB",
"textColor": "#0000EE",
"borderRadius": "60px",
"borderRadiusCorners": {
"topLeft": "60px",
"topRight": "60px",
"bottomRight": "60px",
"bottomLeft": "60px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#EFEFEF",
"textColor": "#000000",
"borderColor": "#000000",
"borderRadius": "5px",
"borderRadiusCorners": {
"topLeft": "5px",
"topRight": "5px",
"bottomRight": "5px",
"bottomLeft": "5px"
},
"shadow": "none"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20data-fc-idx%3D%220%22%3E%3Csvg%20viewBox%3D%220%200%20167%2034%22%20id%3D%22svg8765050093%22%3E%3Cpath%20d%3D%22M%201.224%2031.349%20L%201.224%2024.832%20C%203.419%2025.979%206.322%2026.943%209.182%2027.113%20C%2010.188%2027.155%2011.165%2027.113%2012%2026.943%20C%2014.422%2026.589%2015.823%2025.668%2015.823%2024.124%20C%2015.823%2022.013%2013.926%2020.908%209.579%2019.335%20C%204.042%2017.309%200.785%2014.986%200.785%209.475%20C%200.785%203.851%205.444%200.239%2012.255%200.239%20C%2015.427%200.239%2018.542%200.947%2020.525%201.825%20L%2020.525%208.073%20C%2018.684%206.968%2015.682%206.132%2012.779%206.132%20C%209.522%206.132%207.412%207.407%207.412%209.433%20C%207.412%2011.274%209.126%2012.549%2013.43%2014.179%20C%2018.967%2016.332%2022.394%2018.669%2022.394%2023.982%20C%2022.394%2029.705%2018.089%2033.134%2010.612%2033.134%20C%207.03%2033.162%203.504%2032.369%201.224%2031.349%20Z%20M%2042.841%2012.79%20C%2041.92%2014.986%2034.401%2032.539%2034.401%2032.539%20L%2027.321%2032.539%20L%2042.671%200.38%20L%2042.94%200.38%20L%2058.332%2032.539%20L%2051.252%2032.539%20C%2051.238%2032.539%2043.818%2015.567%2042.841%2012.79%20Z%20M%2073.611%2016.176%20L%2071.94%2014.731%20L%2071.94%2032.539%20L%2065.483%2032.539%20L%2065.483%200.38%20L%2065.61%200.38%20L%2080.691%2015.595%20L%2095.771%200.38%20L%2095.899%200.38%20L%2095.899%2032.539%20L%2089.442%2032.539%20L%2089.442%2014.731%20L%2087.771%2016.176%20C%2085.434%2018.726%2083.07%2021.276%2080.691%2023.784%20C%2078.312%2021.276%2075.99%2018.726%2073.611%2016.176%20Z%20M%20121.26%200.253%20C%20130.803%200.253%20137.841%207.549%20137.841%2016.7%20C%20137.841%2025.937%20130.846%2033.148%20121.26%2033.148%20C%20111.673%2033.148%20104.678%2025.937%20104.678%2016.7%20C%20104.678%207.605%20111.673%200.253%20121.26%200.253%20Z%20M%20121.26%2026.957%20C%20126.98%2026.957%20131.016%2022.381%20131.016%2016.7%20C%20131.016%2011.076%20126.966%206.458%20121.26%206.458%20C%20115.539%206.458%20111.503%2011.076%20111.503%2016.7%20C%20111.503%2022.381%20115.539%2026.957%20121.26%2026.957%20Z%20M%20145.204%2031.349%20L%20145.204%2024.832%20C%20147.399%2025.979%20150.302%2026.943%20153.162%2027.113%20C%20154.168%2027.155%20155.145%2027.113%20155.98%2026.943%20C%20158.402%2026.589%20159.803%2025.668%20159.803%2024.124%20C%20159.803%2022.013%20157.906%2020.908%20153.559%2019.335%20C%20148.022%2017.309%20144.765%2014.986%20144.765%209.475%20C%20144.765%203.851%20149.424%200.239%20156.235%200.239%20C%20159.407%200.239%20162.522%200.947%20164.505%201.825%20L%20164.505%208.073%20C%20162.664%206.968%20159.662%206.132%20156.759%206.132%20C%20153.502%206.132%20151.392%207.407%20151.392%209.433%20C%20151.392%2011.274%20153.106%2012.549%20157.41%2014.179%20C%20162.947%2016.332%20166.374%2018.669%20166.374%2023.982%20C%20166.374%2029.705%20162.069%2033.134%20154.592%2033.134%20C%20151.01%2033.162%20147.498%2032.369%20145.204%2031.349%20Z%22%20fill%3D%22var(--token-e6d267fc-fd28-4d12-bbb8-f076fd69b792%2C%20rgb(48%2C%2047%2C%2044))%22%2F%3E%3C%2Fsvg%3E%3C%2Fsvg%3E",
"favicon": "https://framerusercontent.com/images/JyB2z9ssmgacve2UOa18Ymo2GAQ.png",
"ogImage": "https://framerusercontent.com/images/X21Skh6902ENBZiYQFg4l7lcKdA.png",
"logoHref": "./"
},
"__llm_logo_reasoning": {
"selectedIndex": 1,
"reasoning": "Selected #1 because it is a medium-sized, visible logo in the header with a wordmark shape, linking to the homepage, which aligns with typical brand logo placement.",
"confidence": 0.85,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Get Instant Coverage",
"reasoning": "Button #3 ('Get Instant Coverage') uses the vibrant brand color #9333EB, which is a strong indicator of a primary CTA. The text is action-oriented, making it a clear primary choice."
},
"secondary": {
"index": 13,
"text": "Learn More",
"reasoning": "Button #1 ('Learn More') has a different background color (#EFEFEF) and serves as a secondary action with informative text, making it suitable as a secondary button."
},
"confidence": 0.95
},
"personality": {
"tone": "professional",
"energy": "medium",
"targetAudience": "individuals seeking surgical protection solutions"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 1,
"selectedLogoReasoning": "Selected #1 because it is a medium-sized, visible logo in the header with a wordmark shape, linking to the homepage, which aligns with typical brand logo placement.",
"confidence": 0.85
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}