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Scape Brand Identity

A complete profile of Scape's visual system — colors, typography, components, and personality — extracted from https://scape.app. Built for designers, agents, and AI tools.

Download JSON
Primary
#125EF1
Accent
#125EF1
Body Font
SF Pro Display
Heading
SF Pro Display

Color Palette

Brand palette extracted from https://scape.app.

primary
#125EF1
rgb(18, 94, 241)
secondary
#0000FF
rgb(0, 0, 255)
accent
#125EF1
rgb(18, 94, 241)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#222323
rgb(34, 35, 35)
link
#9CA3AF
rgb(156, 163, 175)

Typography

Each font links to its Google Fonts page where available.

primary
SF Pro Display
SF Pro Display Google Fonts →
heading
SF Pro Display
SF Pro Display Google Fonts →
SF Pro Display, -apple-system, system-ui, Segoe UI, Roboto, Oxygen, Ubuntu, Cantarell, Open Sans, Helvetica Neue, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Scape logo
Logo
Scape favicon
Favicon
Scape social image
Social Card

UI Components

Live previews rendered using Scape's actual button styles.

buttonPrimary
background #125EF1 textColor #FFFFFF borderRadius 9999px shadow none
buttonSecondary
background #FFFFFF textColor #222323 borderRadius 9999px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy professionals

Scape Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Scape's primary brand color?

Scape's primary brand color is #125EF1. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Scape use?

Scape uses SF Pro Display as the primary typeface across body and headings.

Does Scape use a light or dark theme?

Scape's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Scape's logo?

Scape's logo is available directly on their site (https://scape.app). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://scape.app using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Scape.

Methodology

Brand data on this page was extracted from https://scape.app on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Scape.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "SF Pro Display",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Oxygen",
      "role": "body"
    },
    {
      "family": "Open Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#125EF1",
    "secondary": "#0000FF",
    "accent": "#125EF1",
    "background": "#FFFFFF",
    "textPrimary": "#222323",
    "link": "#9CA3AF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "SF Pro Display",
      "heading": "SF Pro Display"
    },
    "fontStacks": {
      "heading": [
        "SF Pro Display",
        "-apple-system",
        "system-ui",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Open Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "body": [
        "SF Pro Display",
        "-apple-system",
        "system-ui",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Open Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "paragraph": [
        "SF Pro Display",
        "-apple-system",
        "system-ui",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Open Sans",
        "Helvetica Neue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "48px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#125EF1",
      "textColor": "#FFFFFF",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#222323",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://scape.app/favicon.ico",
    "ogImage": "https://scape.app/landing/opengraph-image.jpg",
    "logoHref": "/home"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 11,
    "reasoning": "Selected #11 because it is located in the header, is visible, and links to the homepage, which are strong indicators of the main brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Join waitlist",
      "reasoning": "Button #1 uses the vibrant brand color #125EF1, which is a strong indicator of a primary CTA. The text 'Join waitlist' suggests a key action for user engagement."
    },
    "secondary": {
      "index": 3,
      "text": "Only essential",
      "reasoning": "Button #3 has a different background color (#FFFFFF) and offers an alternative action 'Only essential', making it suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 11,
        "selectedLogoReasoning": "Selected #11 because it is located in the header, is visible, and links to the homepage, which are strong indicators of the main brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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