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Spiral Genetics Brand Identity

A complete profile of Spiral Genetics's visual system — colors, typography, components, and personality — extracted from http://www.spiralgenetics.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#FF0000
Accent
#FF0000
Body Font
Helvetica Neue
Heading
Helvetica Neue

Color Palette

Brand palette extracted from http://www.spiralgenetics.com.

primary
#FF0000
rgb(255, 0, 0)
secondary
#760E0E
rgb(118, 14, 14)
accent
#FF0000
rgb(255, 0, 0)
background
#000000
rgb(0, 0, 0)
textPrimary
#FFFFFF
rgb(255, 255, 255)
link
#D10000
rgb(209, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Neue
Helvetica Neue Google Fonts →
heading
Helvetica Neue
Helvetica Neue Google Fonts →
-apple-system, system-ui, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Spiral Genetics favicon
Favicon

UI Components

Live previews rendered using Spiral Genetics's actual button styles.

buttonPrimary
background #000000 textColor #FFFFFF borderColor #FF0000 borderRadius 5px shadow none

Brand Personality

Tone: bold Energy: high Audience: unknown

Spiral Genetics Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Spiral Genetics's primary brand color?

Spiral Genetics's primary brand color is #FF0000. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Spiral Genetics use?

Spiral Genetics uses Helvetica Neue as the primary typeface across body and headings.

Does Spiral Genetics use a light or dark theme?

Spiral Genetics's primary site uses a dark color scheme, with a background of #000000.

How was this brand profile generated?

This profile was extracted from http://www.spiralgenetics.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Spiral Genetics.

Methodology

Brand data on this page was extracted from http://www.spiralgenetics.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Spiral Genetics.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FF0000",
    "secondary": "#760E0E",
    "accent": "#FF0000",
    "background": "#000000",
    "textPrimary": "#FFFFFF",
    "link": "#D10000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "Helvetica Neue"
    },
    "fontStacks": {
      "heading": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "-apple-system",
        "system-ui",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "32px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderColor": "#FF0000",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://imgstore.io/images/2025/03/07/favicon-koi-2025.png",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "Neither logo candidate clearly represents the brand 'Spiral Genetics' as inferred from the URL. Both candidates are associated with 'KOITOTO', which does not match the brand inferred from the URL.",
    "confidence": 0.2,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Selamat Datang di Situs KOITOTO Resmi Terbaik dan Terpercaya",
      "reasoning": "The button has a prominent border color (#FF0000) which aligns with the detected primary color, making it the most visually striking element on the page."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button is available."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "Neither logo candidate clearly represents the brand 'Spiral Genetics' as inferred from the URL. Both candidates are associated with 'KOITOTO', which does not match the brand inferred from the URL.",
        "confidence": 0.2
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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