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Suiteness Brand Identity

A complete profile of Suiteness's visual system — colors, typography, components, and personality — extracted from https://www.suiteness.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#2A303F
Accent
#EBC862
Body Font
Roboto
Heading
Roboto

Color Palette

Brand palette extracted from https://www.suiteness.com.

primary
#2A303F
rgb(42, 48, 63)
secondary
#EBC862
rgb(235, 200, 98)
accent
#EBC862
rgb(235, 200, 98)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#202430
rgb(32, 36, 48)
link
#202430
rgb(32, 36, 48)

Typography

Each font links to its Google Fonts page where available.

primary
Roboto
heading
Roboto
system-ui, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Ubuntu, Helvetica Neue, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Suiteness logo
Logo
Suiteness favicon
Favicon
Suiteness social image
Social Card

UI Components

Live previews rendered using Suiteness's actual button styles.

input
background transparent textColor #484848 borderColor null borderRadius 3px shadow none
buttonPrimary
background #EBC862 textColor #000000 borderRadius 3px shadow none
buttonSecondary
background #FFFFFF textColor #173785 borderRadius 3px shadow none

Brand Personality

Tone: professional Energy: medium Audience: travelers seeking connected hotel rooms and suites

Suiteness Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Suiteness's primary brand color?

Suiteness's primary brand color is #2A303F. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Suiteness use?

Suiteness uses #EBC862 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Suiteness use?

Suiteness uses Roboto as the primary typeface across body and headings.

Does Suiteness use a light or dark theme?

Suiteness's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Suiteness's logo?

Suiteness's logo is available directly on their site (https://www.suiteness.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.suiteness.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Suiteness.

Methodology

Brand data on this page was extracted from https://www.suiteness.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Suiteness.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Ubuntu",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#2A303F",
    "secondary": "#EBC862",
    "accent": "#EBC862",
    "background": "#FFFFFF",
    "textPrimary": "#202430",
    "link": "#202430"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Helvetica Neue",
        "sans-serif"
      ],
      "body": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Helvetica Neue",
        "sans-serif"
      ],
      "paragraph": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Helvetica Neue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "36px",
      "h2": "36px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#484848",
      "borderColor": null,
      "borderRadius": "3px",
      "borderRadiusCorners": {
        "topLeft": "3px",
        "topRight": "3px",
        "bottomRight": "3px",
        "bottomLeft": "3px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#EBC862",
      "textColor": "#000000",
      "borderRadius": "3px",
      "borderRadiusCorners": {
        "topLeft": "3px",
        "topRight": "3px",
        "bottomRight": "3px",
        "bottomLeft": "3px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#173785",
      "borderRadius": "3px",
      "borderRadiusCorners": {
        "topLeft": "3px",
        "topRight": "3px",
        "bottomRight": "3px",
        "bottomLeft": "3px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.suiteness.com/images/logo.svg",
    "favicon": "https://www.suiteness.com/apple-touch-icon.png",
    "ogImage": "https://www.suiteness.com/images/logo.png",
    "logoHref": "/",
    "logoAlt": "Suiteness Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Suiteness'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Free Sign-Up",
      "reasoning": "The 'Free Sign-Up' button is likely the primary CTA due to its action-oriented text and vibrant brand color (#EBC862), which stands out as a call to action."
    },
    "secondary": {
      "index": 5,
      "text": "Collaborate with our concierges",
      "reasoning": "The 'Collaborate with our concierges' button is secondary due to its less vibrant background color (#FFFFFF) and supportive text, making it a suitable secondary action."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "travelers seeking connected hotel rooms and suites"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'Suiteness'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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