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Superside Brand Identity

A complete profile of Superside's visual system — colors, typography, components, and personality — extracted from http://www.superside.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#D8FF85
Accent
#D8FF85
Body Font
Inter Tight
Heading
Instrument Serif

Color Palette

Brand palette extracted from http://www.superside.com.

primary
#D8FF85
rgb(216, 255, 133)
secondary
#EEF3E4
rgb(238, 243, 228)
accent
#D8FF85
rgb(216, 255, 133)
background
#F7F9F2
rgb(247, 249, 242)
textPrimary
#0A211F
rgb(10, 33, 31)
link
#0A211F
rgb(10, 33, 31)

Typography

Each font links to its Google Fonts page where available.

primary
Inter Tight
Inter Tight Google Fonts →
heading
Instrument Serif
Instrument Serif Google Fonts →
Inter Tight, Inter, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Superside logo
Logo
Superside favicon
Favicon
Superside social image
Social Card

UI Components

Live previews rendered using Superside's actual button styles.

buttonPrimary
background #D8FF85 textColor #0A211F borderRadius 999px shadow none
buttonSecondary
background transparent textColor #0A211F borderColor #0A211F borderRadius 999px shadow none

Brand Personality

Tone: modern Energy: high Audience: creative professionals

Superside Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Superside's primary brand color?

Superside's primary brand color is #D8FF85. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Superside use?

Superside uses Inter Tight for body text and Instrument Serif for headings. Fonts were detected on http://www.superside.com as part of their live design system.

Does Superside use a light or dark theme?

Superside's primary site uses a light color scheme, with a background of #F7F9F2.

Where can I find Superside's logo?

Superside's logo is available directly on their site (http://www.superside.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.superside.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Superside.

Methodology

Brand data on this page was extracted from http://www.superside.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Superside.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter Tight",
      "role": "body"
    },
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Instrument Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#D8FF85",
    "secondary": "#EEF3E4",
    "accent": "#D8FF85",
    "background": "#F7F9F2",
    "textPrimary": "#0A211F",
    "link": "#0A211F"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter Tight",
      "heading": "Instrument Serif"
    },
    "fontStacks": {
      "heading": [
        "Inter Tight",
        "Inter",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Inter Tight",
        "Inter",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Inter Tight",
        "Inter",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "88px",
      "h2": "72px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#D8FF85",
      "textColor": "#0A211F",
      "borderRadius": "999px",
      "borderRadiusCorners": {
        "topLeft": "999px",
        "topRight": "999px",
        "bottomRight": "999px",
        "bottomLeft": "999px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#0A211F",
      "borderColor": "#0A211F",
      "borderRadius": "999px",
      "borderRadiusCorners": {
        "topLeft": "999px",
        "topRight": "999px",
        "bottomRight": "999px",
        "bottomLeft": "999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://cdn.sanity.io/images/k0dlbavy/production/790d16cce09755bcd60b3ad8ed511ba85bf72937-48x48.svg",
    "ogImage": "https://cdn.sanity.io/images/k0dlbavy/production/d6b161e6c39c2f943715cf25756695089944a2a5-1895x998.jpg?rect=0,3,1895,992&w=1200&h=628&q=95&auto=format",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is a medium-sized, visible logo linking to the homepage, which matches the brand 'Superside'.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Book a demoBook a demo",
      "reasoning": "Button #0 uses the vibrant brand color #D8FF85, which is a strong indicator of a primary CTA. The text 'Book a demo' is action-oriented, making it suitable as the main call-to-action."
    },
    "secondary": {
      "index": 5,
      "text": "Learn about Brand BrainLearn about Brand Brain",
      "reasoning": "Button #5 has a transparent background with a border, making it a suitable secondary button. It contrasts with the primary button's vibrant color and offers a less prominent action with 'Learn about Brand Brain'."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "creative professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is a medium-sized, visible logo linking to the homepage, which matches the brand 'Superside'.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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